What if the thing you want most in life was just thirty failures away?

In this episode, Liza explores why so many of us hesitate when it’s finally time to move toward the goals we say we want. The problem isn’t usually laziness or lack of ambition. More often, it’s that we care deeply about what we’re trying to build, and stepping into the unknown exposes us to something uncomfortable: the possibility of failing where we don’t yet feel competent.

Drawing on Dr. Carol Dweck’s work on fixed versus growth mindsets, Liza unpacks why failure can feel like a verdict on our worth rather than a step in a learning curve. She shares her own experience navigating this tension, including the moments where she notices herself avoiding the very actions that would move her dreams forward.

Through examples from business, learning, and everyday life, this episode reframes failure as something far more valuable than we often realize. Each misstep adds data, nuance, and understanding about how a system actually works. Without those bumps along the way, we never truly learn how to build something sustainable.

If you’ve been sitting on an idea, a goal, or a new chapter that matters to you but feel yourself hesitating, this conversation offers a powerful reminder: you don’t need to know how to succeed yet. You only need the willingness to step into the arena and begin learning.

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Human-ing is a Maven + Co production.