What's the Key? with Broadway B
Host Broadway B talks to independent musicians who have been able to unlock doors in the music industry. Expect candid conversations packed with practical tips, creative tricks, and best practices that you can apply to your own musical career. Join Broadway B and get inspired by those who are in your shoes but have cracked a part of the code. Subscribe now and start your journey to thriving! 🎧✨
What's the Key? with Broadway B
Publishing a Book, Starting a Successful Music Showcase, and Landing TV Placements - Anni
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In this episode of They’re Good at That Sh*t, we dive into Anni's journey of writing and publishing a poetry book dedicated to her late mother, starting the beloved LA music showcase Saturdays at 7, and landing major sync placements on The Kardashians, Teen Mom, and Love Is Blind.
We break down how to:
- Self-publish a book on Barnes & Noble, Amazon, and TikTok Shop
- Build an email list and pitch sponsors for music events
- Get started in sync licensing and sign with a sync agency
- Grow a music community from your backyard to New York City
- Stay mentally resilient through grief, setbacks, and burnout
If you're an artist navigating loss, launching a project, or building a team—this one’s packed with gems.
Connect with Anni
🎧 linktr.ee/callheranni
📚 Her book: https://shorturl.at/THQGW
🎤 Saturdays at 7: https://www.instagram.com/saturdaysat7la
📲 https://www.instagram.com/callheranni/
More about Anni's Poetry Book - Remedies:
Anni's debut poetry collection illustrated by Nina Ripich with film photos by Mira Horwitz. Remedies is a collection of poems exploring the emotions of grief, love, longing and growth. The poems are accompanied by natural herbs and home healings for each emotion. May these words heal and may these poems be remedies
#musician #singersongwriter #independentartist #indieartist #showcasehost #musicpodcaster #producer
00:00 - Sync placements on reality TV
01:14 - Writing a book after losing her mom
02:44 - The process of publishing on Barnes & Noble and Amazon
06:17 - Adding homeopathic remedies to the poems
07:59 - Getting into bookstores locally
09:13 - Taking the book nationwide
10:42 - Selling through TikTok Shop
12:17 - Lessons from self-publishing a book
13:49 - Starting Saturdays at 7 in her backyard
16:18 - How she landed sponsors like Juneshine
18:49 - Building an email list for show promotion
20:01 - Expanding Saturdays at 7 to New York
25:36 - Building and trusting a team
27:49 - Her songs “Haunted House” and “Fix Your Fears”
29:42 - How she got into sync licensing
31:06 - Signing with Lyric House and AMG
33:05 - The importance of saying yes to new opportunities
35:02 - Lessons from podcasts and business thought leaders
39:59 - Final thoughts on failure, growth, and creativity
42:51 - Where to find Anie and Saturdays at 7
Follow on Instagram: https://www.instagram.com/whats_the_key/
Follow on TikTok: https://www.tiktok.com/@whats_the_key
Connect with host Broadway B: https://linktr.ee/thebroadwayb
Subscribe to our newsletter: https://mailchi.mp/bccf21e9112a/joinbroadwayscrew
