They're Good At That Shit

How Willow Stephens Used a Small Business Loan to Fund Her Music Career

Broadway B Season 1 Episode 26

Willow Stephens is an indie artist who’s making bold moves — from self-funding her music like a record label, to building a loyal audience on Twitch and going viral on Instagram. In this episode of They’re Good at That Sh*t, she shares how she took out a small business loan to fuel her music career while keeping her masters, opened for KT Tunstall in her hometown, and grew a true fan community online.

🎙️ We talk about:

  • How to apply for artist-friendly business loans
  • What it’s really like to go viral (and why reposting works)
  • Using Twitch to build an active, supportive fanbase
  • Treating music like a business without losing the heart
  • Collaborating across genres and finding your true sound

This episode is packed with practical advice for independent artists who want to build a sustainable career on their own terms.

📱 Text "WILLOW" to 55444 (U.S. only) to stay in the loop on her shows and releases

Follow Willow on Instagram: https://www.instagram.com/Willow_Stephens

Are you in Los Angeles and wanting to connect with other musicians and play your tunes? Check out Writer's Round LA every Wednesday at 7:30 at Ivanhoe in Silverlake. It's a showcase and an open mic, so come play an original song and mingle with other amazing singer/songwriters!

https://www.instagram.com/writers_round_la  

Are you in Los Angeles and wanting to connect with other musicians and play your tunes? Check out Writer's Round LA every Wednesday at 7:30 at Ivanhoe in Silverlake. It's a showcase and an open mic, so come play an original song and mingle with other amazing singer/songwriters!
https://www.instagram.com/writers_round_la/

Connect with Broadway B:
https://linktr.ee/thebroadwayb
https://www.instagram.com/TheBroadwayB
https://www.tiktok.com/@thebroadwayb


Support Broadway and this podcast on Patreon!
https://www.patreon.com/theBroadwayB

People on this episode