The Land Pioneers Podcast

Liz Ronson – Breaking Barriers and Leading Change in Land Development

Eagle Vision Season 2 Episode 4

We’re back with Episode 4 of Season 2 of The Land Pioneers Podcast, and today we’re honoured to welcome one of Australia’s most seasoned and respected development leaders—Liz Ronson, Head of Development – Land at 3L Alliance.

Liz offers valuable insights into achieving success in Greenfields development, sharing lessons from her transition from the public to the private sector. She discusses the importance of self-belief and what it takes to carve out personal success in a male-dominated industry.

We also delve into how endurance sports help her stay grounded, and explore her passion project — an ecotourism venture that blends business with environmental restoration.

If you’re in land development or aspire to be, this conversation is rich with wisdom, strategy, and authentic inspiration.

Tune in now and be inspired by how Liz Ronson is reshaping the future of land development. 

Liz has carved out an extraordinary career leading projects across the country. From her early days in Western Australia to senior leadership roles at publicly listed giants like Mirvac and Peet and her time as managing director at Jinding Developments, Liz has brought clarity, direction, and an unwavering commitment to building lasting communities.

Now at the helm of 3L’s flagship Grangefields project—a 6,000-lot master-planned development in Melbourne’s west—Liz is drawing on her expansive industry knowledge to guide one of Victoria’s most strategically significant growth areas. Her story is one of resilience, intelligent risk-taking, and a rare ability to thrive in both corporate structures and agile private development environments. 

Key Insights from the Podcast

Liz Ronson brings nearly 30 years of experience in land development to her role as Head of Land Development at 3L Alliance. In this episode, she shares a deep look into her journey through the industry.

Having worked across iconic organisations like Mirvac, Peet, Villawood, and Jinding Developments—where she served as managing director—Liz has helped shape communities across every major Australian state. Her leadership has driven not just project outcomes but strategic transformations and team-building initiatives in corporate giants and agile private developers.

A central theme of Liz’s story is adaptability. She talks openly about transitioning from well-resourced, governance-heavy environments into faster-paced, privately held development firms, where decision-making is more agile and personal accountability is paramount. At Jinding, she grew the portfolio by over $1 billion in four years and stepped into executive leadership with clarity and resolve.

Now at 3L Alliance, Liz is spearheading the Grangefields project—an ambitious 6,000-lot master-planned community in Melbourne’s growth corridor. She shares insights into the policy, planning, and infrastructure challenges of delivering such a significant precinct, particularly in the current market climate. Her ability to engage collaboratively with government and planning authorities while protecting commercial viability is a testament to her steady leadership.

Liz also opens up about being a woman in a historically male-dominated field. Her resilience, authenticity, and strategic mindset shine through as she reflects on how she carved her path, not by blending in, but by doing the work well and speaking up for her contributions. She stresses the importance of consistency, owning your wins, and staying focused on the outcome.

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