Grow Your Business Every Week - 3 Steps to Supercharge Your Weekly Planning Ep 005

FREE Weekly Supercycle Method system, the best strategy for maximizing your week - https://www.joeyhyoung.com/pl/2147654809

Could your business benefit from a weekly boost in productivity and growth? Discover how to harness the power of deep work, admin tasks, and social energy in the latest episode of Brightside Business. Inspired by a client's journey from feeling unproductive to thriving, Joey breaks down how categorizing your work into three distinct energies can eliminate the inefficiencies of context switching. By allocating specific times to focused, needle-moving activities, small urgent tasks, and team interactions, you'll learn how to drive consistent progress that directly impacts your revenue. 

Learn how to transform your weekly planning with Joey's practical three-step strategy. Reflecting on past achievements to boost morale, focusing on current projects, and crafting a concise list of crucial tasks, Joey provides a roadmap to ensure steady forward momentum, even during challenging times. This episode is packed with actionable tactics that will help you recognize and integrate your wins, keeping motivation high and performance strong. Don't miss out on these insights that can truly revolutionize the way you plan and execute your weekly business activities. Tune in and start seeing tangible growth each week!

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Chapters

• 0:00 Maximizing Business Growth Through Weekly Tactics
• 9:48 Weekly Business Growth Tactics

Transcript

Joey Young: 0:00

Welcome to Bright Side Business, where we talk directly to online entrepreneurs like yourself about how to grow your business to seven figures and beyond. My name is Joey Young. I helped my family's business grow to seven figures in under two years and I learned a lot of lessons along the way. One of them I want to talk about today, and that's how to grow your business every single week. Four tactics I'm going to talk about that will actually create a throughput of forward progress. Every single week you can look back on and say there's how my business grew that week. There's how my business grew that week and all the way through until you reach your goals.

Joey Young: 0:36

And this was inspired by a client who actually recently talked to me about this. She was asking me how do I get more progress each week in my business? Because she's the kind of person she was telling me yeah, I kind of get up in the morning and I putter a little bit. You know, I slowly kind of ease into the day, I slide into work and then sometimes I get distracted during the day. I don't exactly know. You know what the best thing is to work on. And then at the end of the week I look back and I'm like you know I felt like I was busy, but you know I don't have a specific, clear target that I had at the beginning of the week that I definitely got done by the end of the week, so it doesn't really feel like I made progress. You know, she was telling me that she basically wasn't growing her business each week. It was kind of left up to chance whether her business would grow, and that's not good if you're a business owner. So if you're in that like 5k to 20k business owner, you're looking to scale. We need to have this conversation and this is what I told her and I think it's going to be really helpful for you as well. There are basically three types of work energy, three types that I'm going to talk to you about, and then we're going to talk about the four tactics to grow your business each week. But we've got to set this foundation, okay.

Joey Young: 1:46

The first type is deep work. I call these energies, by the way, because they don't mesh well together. Energies are sort of a flow, a zone, a particular liquid, if you would. One is water, one is oil. They don't mix very well. They're different energies and they're different like tones of the day, and so we'll get into why they don't mix well.

Joey Young: 2:10

But first, what are the energies? And the first one is the deep work energy. It's that zone you get into when you're focused, when you're clear on what you need to get done, when you shut out all the distractions and you have one target you force your brain to focus. This is the time when you work on your most important needle-moving activities that grow your revenue for your business. It's those tasks that you have dialed in that you know you need to do that are very important Not necessarily urgent, but they're important because you know if you do those tasks then it'll kind of move this and it'll move that and it'll move that and it'll affect that number and then you'll grow your revenue. So deep work is by far the most important energy and the one you should try to maximize in your week, as much of your week as possible, percentage-wise, focused on needle moving activities via deep work, on needle-moving activities via deep work. That's the first energy.

Joey Young: 3:04

Second one is admin work. Admin, sort of the inbox, the little tasks, the following up with people, the scheduling doctor's office appointments, the getting back to someone, the checking in with people, all the little little rocks that tend to be somewhat urgent, a little bit important, but they don't really grow your business. All those little tasks, they tend to be shorter. You kind of just boom, boom, boom. It's like your inbox zero energy, where you try to clear your entire inbox. That's admin work. Some people find it very fun because they can just blow through a huge checklist because everything's really short and easy, but again, doesn't necessarily grow your business.

Joey Young: 3:47

The third energy is social energy. It's your meetings. It's when you're connecting with your team, when you're syncing up with your employees, it's when you're connecting with people on sales calls, it's when you're on those Zooms. You know the meeting energy is social. It's getting in your conversation, energy and your mode and, like I said, the deep work, the admin work, the meetings energy those three don't really mesh very well and so the first thing you can do to think about maximizing your weekly productivity is blocking them as far apart as possible by taking all your meetings and crunching them together and separating them from your deep work. What you don't want is to have you start your day with like an hour and a half deep work, then you have a 15-minute meeting and then you have another half hour of deep work before lunch and then you do a check some emails and do some admin and then you have another hour of deep work, but then you have three hours of meetings and so your whole day is just a mix mash of all these different energies and you're bopping in between them, which is causing you to lose focus on whatever one you're doing.

Joey Young: 4:52

The ideal day, the better one that you can build for yourself, is where you smush all of those energies into, if not half days, even full days. I love having a theme for my days where the theme of the day is just one of those energies and the other energies have their own theme days. So I know, on the greater scheme of things, I'm grander scheme of things throughout the week I'm going to get everything done, I need to get done, but I can have each individual day have its own energy so I can really move through that energy and maximize that energy that whole day and not have to focus shift multiple times each day. That would be an ideal place to get to, so they don't mix well. Here's the other thing you got to know about these energies is you do want to maximize your deep work time by scheduling it when you're at your best, your deep work time by scheduling it when you're at your best.

Joey Young: 5:46

When are you most productive, most easily disciplined, most excited to work deeply on things? When is that energy to focus the best for you? Some people are first thing in the morning. I think that's most people. Honestly, even people who kind of say they're not morning people. I think most people have their best focus energy in the morning, first thing, before other people are up, before the distractions hit. When you're fresh, that's when they should focus on putting their block times of of deep work energy. If you are more of a night person, okay, so get so. Get all your meetings done early and then do your deep work in the nighttime. But schedule your deep work when you're at your best, not when you're kind of feeling a little bit tired from the day or distracted or when there's a lot of things around you that could pull your attention away.

Joey Young: 6:39

And here's the third thing about energies is you got to maximize your deep work time by building your tolerance to chaos. This is a really important lesson for each business owner. To learn your ability to tolerate chaos while systematically deciding which fires to focus on first is huge. I'll say that again, your ability to tolerate chaos while systematically choosing which fires to put out first, will allow you to be so much more productive. Because if you're spending a whole ton of your week deciding which fire to put out and having all of them happen to you at the same time, while you're trying to fix all of them at the same time and you can't really get back to your deep work until all these fires are put out, you're going to struggle to spend significant amount of your time on that deep work energy. So you need to be able to tolerate more chaos in your life, and that sounds a little crazy to some people, but listen, there's no such thing as a business I don't care if you have a hundred employees or one. There's no such thing as a business that has all their ducks in a row. They have a perfect landing page and perfect product and perfect sales team and perfect support and like it just doesn't happen. So we got to let go of that tendency to say everything's got to be okay, calm, settled, before I can focus in. You need to be able to shut the noise out and enter into your deep workspace, knowing you're ignoring some of the fires. Some days there are fires that I know are burning, but I completely ignore them through the rest of the day. I'm like not, I'm not, not taking ownership of that problem in my business. I just know that today is about this deep work and that problem will be there in the morning and I'll deal with it then. So remember, increase your chaos tolerance and be able to, in the middle of the chaos, systematically choose which ones to focus on and which ones to ignore. That's a huge, huge lesson you'll learn as a business owner.

Joey Young: 8:39

Okay, without further ado, four tactics to grow your business each week. What do we do now that we know what the different energies are and how to sort of set up our week for a win? How do we go about setting up our week? Well, the first tactic is we have to reflect on last week, to integrate the wins and to learn from the failures. Those are equally important. So we got to spend some time journaling, thinking, processing what did not go well last week and what can I learn from it. You know, let's do an autopsy on the failure. What went wrong? What led to that less than productive day? What led to that lower sales call percentage? What led to the problem last week or the issue, and then, on the flip side, what went really well, what did I crush, why did that happen and how can I integrate that into my identity? See, it's really important to learn from your successes and know, okay, when I did this particular script, it led to this particular conversion rate, so I should probably do that again. That's awesome.

Joey Young: 9:48

But also, when you have wins as business owners, sometimes we forget to integrate them into our identity, which is equally as important, in my opinion. We need to be able to say like, hey, it was a win last week and man, I worked hard for it and so that was awesome. I deserve that win because I put in all this work and I got this result, and so I'm going to celebrate that for a minute. You know, like, when's the last time you just sat down and just thought about man, I crushed it last week with this particular thing. That's awesome. Good on me. You know I could have done any other thing last week, but I focused, I got it done, and so I should feel proud of myself for that Now that that is really important, because sometimes, especially when you're early around in business or you're going through a tough patch. You, you, you really got to dig for those wins. You know you really got to focus to to figure out what's going well. But focusing on the wins and integrating them into who you are saying like I did that really well that will keep you going when the goings get tough. It'll keep you motivated, keep you keyed in. So that first step is reflecting on the previous week what went well, why, what didn't go well and how can I avoid it next time.

Joey Young: 10:56

Second tactic write down your projects. Write down your projects that you're working on this week. Okay, I don't care about last week, I don't care about next week. What are your active projects? Because if you don't have a specific list that you know about of active projects that you're working on week to week, the tendency is for that list to grow, because, as business owners, we have a lot of shiny object syndrome. It's a very, very fun trait of ours. We need to avoid that at all cost, and so what the discipline of writing down your active projects every week does is it makes you force yourself to say here's what I'm working on and, consequently, here's what I'm not working on. So it's a double-edged sword. Here's my focus and here's what I'd love to focus on if I had enough time, but I know I don't. So you're off the list and your projects might last two weeks. They might last two years. You know projects are anything that takes longer than about two weeks to accomplish. So you'd have your tasks underneath, your projects to get done to reach that project end, which might be a launch, it might be hire a team member, it might be to redo a product. You know, whatever the project is, that is something that takes. You know about two weeks to six months usually and you know each week by writing it down. This is what I'm focused on.

Joey Young: 12:19

Number three make a list of tasks that absolutely must get done this week. So once you have your projects and you know exactly what they are let's say there's two, usually you want two, one is better, four is the max Make a list under each one of those projects of the tasks that need to get done to move that project forward. So at the beginning of your week you're thinking okay, I've got this one to launch on this date. This is my project launch on this date. So here's the things that need to happen next to get that done. So here's what it is. Here's what it is. Here's what it is Cool. And then for this other project, okay, I need to hire another sales team member. So here's what needs to get done. Boom, boom, boom, boom To make that happen. Here's the next step for that.

Joey Young: 13:10

And so you've got your two projects and now you write down a list of things that absolutely must get done this week. Now this is again one to three things that do or die, ride come hell or high water are going to happen this week. These are the things you're committing to at the beginning of the week that you'll get done by the end of the week. And this is the magic, this is the secret sauce, this is, this is the juice here. Right, when you have a list of things that you set out to accomplish at the beginning of the week and you can point to them at the end of your week and say I got that done, I established my projects, what the next steps are, and then I took one or two things from each project. I put them on that list of things that must get done, all of a sudden you have an incredibly tactical, clear week and what needs to happen, and then you get them done by the end of the week. And now you can point to that and say that's how I grew the business this week, that's how I move things forward. These things were not accomplished on Monday, but now it's Friday and now they are.

Joey Young: 14:06

And this is where you become extremely effective and this is where the high performance really kicks in, because now you're looking at a specific list at the beginning of the week, knowing what it's going to be by the end of the week, what's going to get done, and you're keyed into it, you're committed to it each week. It's really important that this list of things that must get done by the end of the week, you take them from that project list so you might take one thing, one next step, two next steps from each project. Put them on that separate list called must get done by the end of the week. It's really important that you get those done and that you keep the list small, because if you put 10 things on the list that must get done by the end of the week and you don't accomplish some of them, that list completely loses its power. So hear me on this If you for some reason ever have a week where you make a compromise where you make an excuse and don't get something done on that critical list of here's the things I want to get done this week, list of here's the things I want to get done this week, then it completely nullifies the entire idea of the list. So the solution to that is shorten the list so you know without a shadow of a doubt, you're going to be able to accomplish every single thing, even if it's just one thing, even if it's one thing on that list. You know you can this week, you have the capacity to do it that way every single week. Your intention becomes reality and you have that throughput of integrity, of growth, and you can look back on that list For all the previous weeks of the month and over the years. I have them on sticky notes on my wall and so I know exactly what for the past six months, I've gotten done every single week to grow my business and I see them checked off every single week and it's awesome. That is power, that is throughput of energy, that's business growth right there. So that's the juice. That's the third thing.

Joey Young: 15:54

Okay, the fourth thing, the fourth tactic is now taking those tasks that must get done by the end of the week and scheduling them on your calendar, those tasks that must get done by the end of the week, and scheduling them on your calendar. So you take them and you throw them in your block time. Because if you have a list, that's these are the two things that absolutely must get done by the end of the week. But there's no translation from that list to here's. When they're getting done, it becomes way less likely they're actually going to happen. Done, it becomes way less likely they're actually going to happen. So take the moment to take that list of things that absolutely must get done, put them on the calendar, literally block out an hour or two and name it that task. And that's when it's getting done and nothing else is happening during that hour. No other distractions can take over. There can't be something that pops up midweek that's more important. No, no, no. That's when you're getting it done, because you're committing to that thing, and getting it done that week because you know if you get it done, you'll be able to see your business grow on a linked chain throughout your entire year and that incredible momentum will just carry you through to the next step, even when the business gets hard, even when there's low revenue. Even when you hit pro blocks, you can see the growth every single week. So I hope this has been helpful.

Joey Young: 17:11

If you're liking this sort of content, you've got to check out my weekly Supercycle Method one pager. It's a one page summary of these four tactics to grow your business each week and it literally just walks you through the process I talked to you about. It's a free download. There's a link in the description of this episode. Definitely grab that. It's gonna be really helpful for you to be able to walk through this every single week and see that growth in your business every single week and actually go and do this right.

Joey Young: 17:39

And if you did like this episode, if you have a question or you have a thought about this episode, I'd also just love to hear from you in general. So shoot me an email, joey at joeyhyoungcom, or shoot me a DM on Instagram. I'm at joeyhyoung and, while you're there, there's a link in my bio on Instagram. Click that. Book a call with me. I'd love to do a strategy call with you to talk about how we can grow your business. A strategy call with you to talk about how we can grow your business. Just take 20 minutes and I'll just like pepper you with some questions, figure out exactly what the bottleneck is and help you to find some clarity so you can grow your business.

Joey Young: 18:10

Again, that's a link in my description here and in my Instagram page, and if you have it in your heart and you love this show so much, why don't you rate it five stars? You know why don't you like it? Subscribe, hit the share button. You know. All those things are super helpful. I really appreciate it. They help push the show forward and the algorithms and they help, you know, get the word out. So, thank you. Those five star reviews are awesome wherever you're listening to this. And hey, until next time. Happy scaling.