Living It Loud

Doug Herbert

Tami Bandimere

This week on LIVING IT LOUD: Doug Herbert is a nationally recognized NHRA top fuel drag racing champion, boasting a career that included 10 NHRA National Event Championship wins, 20 IHRA National Event Championship wins and 4 Top Fuel World Championships. He is an honored member of the NHRA Hall Of Fame, IHRA Hall of Fame, North Carolina Racing Hall of Fame and Racing Die Cast Hall of Fame.  Doug is the second driver to ever exceed 300 MPH in the 1/4 mile, he was also the first to ever run over 300 MPH during NHRA eliminations, and his career best speed tops over 330 MPH. Doug is also known for his Land Speed Race Project, which he started after a trip together to the Bonneville Salt Flats with his father, International Drag Racing Hall of Famer and Hot Rodding Pioneer, ChetHerbert.  Although successful as a Champion on the race track some of Herbert’s biggest wins have come off the track. In 2008, Doug put his racing career aside when he lost his two young sons, Jon and James, in a tragic car crash. After experiencing a tremendous amount of loss and grief, Doug decided to
create a free driving program that teaches advanced safe driving techniques to teen drivers, and founded B.R.A.K.E.S. (Be Responsible and Keep Everyone Safe), a GuideStar Platinum-rated non-profit 501(c)(3) Teen Pro-Active Defensive Driving Program. For over 10 years Doug and B.R.A.K.E.S. have been traveling to various US cities to help prevent injuries and save lives by training and educating teenage drivers and their parents. B.R.A.K.E.S. has trained over 50,000 teens
since its inception. Studies have shown that B.R.A.K.E.S. trained teen drivers are over 64% LESS likely to be involved in a car crash. More than his 4 Championships or 30 National Event Wins saving other teen lives is what Herbert calls his “Biggest ever win”.  

Tune in live each week at 8am MST on Wednesdays (re-air at 6pm MST on Fridays) on AM 1220 KLDC for new interviews with amazing guests from across the country as they share their unique stories because…….EVERYONE has a story!

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