Public Health Spotlights: Trafford's DPH Journey & Regional Collaboration

In this episode of Public Health Spotlights, host River Simmons welcomes Helen Gollins, Director of Public Health (DPH) at Trafford, for an insightful discussion about her pathway into public health leadership. Helen recounts her career journey, from early research roles in London and public health intelligence in Manchester, through the rigorous public health training scheme, and ultimately to leading Trafford’s public health response stepping into the DPH role during the height of the COVID-19 pandemic.

The conversation sheds light on the unique landscape of Trafford, a borough shaped by both affluence and areas of significant deprivation, plus a day-to-day population surge driven by world-class sporting venues and thriving business sectors. Helen highlights the ways in which her team adapts public health strategy across diverse neighbourhoods, tackling everything from dementia care to community vaccination rates, and leveraging strong voluntary sector partnerships.

Helen also shares her pride in spearheading innovative local initiatives, including a successful antibiotic stewardship program that has dramatically reduced unnecessary prescribing, a Greater Manchester-wide project to regulate infant male circumcision and reduce hospital admissions, and Trafford’s award-winning efforts to promote active travel.

The episode dives into the vital role of the Greater Manchester Public Health Network a collaborative, region-wide partnership of DPHs illustrating how collective leadership and shared learning are accelerating progress on challenges like smoking cessation and health inequalities across the area.

For those aspiring to public health leadership, Helen offers practical advice: build broad experience, cultivate networks, be strategic about influence, and when ready embrace the challenge of advocacy and system-wide prevention. Whether you’re considering a career in public health or seeking perspective on regional collaboration and leadership, this episode delivers actionable insights and inspiring examples from the field. Download for more illuminating conversations, and visit our website for further resources and updates.

Thank you for tuning in to Public Health Spotlight: A Panoramic Associates Podcast. For more expert discussions on public health, be sure to subscribe. Visit our website at panoramicassociates.co.uk to learn more about our work in the public health sector. This podcast is produced in collaboration with the Association of Directors of Public Health.