The Leadership Collective

Navigating the Growth Phase: Avoiding Common Scale-Up Pitfalls

The Leadership Collective Season 1 Episode 4

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In this episode of the Leadership Collective Podcast, host Jennie Mead discusses the critical strategies for scaling startups and building high-performing sales teams with Nathan Collins, a seasoned sales leader. They explore the timing for hiring a Chief Revenue Officer, the essential steps for establishing a strong sales foundation, and the importance of effective CRM tools. The conversation also delves into budgeting for marketing, balancing product development with sales pressures, and navigating market entry strategies. Nathan emphasizes the need for collaboration across departments and the significance of creating feedback loops with product teams to ensure alignment with market needs. Finally, they discuss sustainable scaling practices to avoid common pitfalls in rapid growth.

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