Internal Rate of Return Podcast

Ep 16. From Corporate to Real Estate: Erik Cabral's Journey of Building Brands and Community

Amanda Alexander Season 1

In this episode, Erik Cabral, founder and CEO of On Air Brands, shares his inspiring journey from corporate marketing to becoming a successful entrepreneur, real estate investor, and brand builder. The discussion covers his transition from a high-paying corporate job to real estate investing, the challenges he faced, and the pivotal role of mindset and education in his success. Erik emphasizes the importance of authenticity, documenting one's journey, and building trust through an online presence. He also shares insights on capital raising, networking, and the power of community in achieving investment goals. The episode provides valuable lessons for aspiring entrepreneurs and investors on leading by example and taking action to reach success.


00:00 Authenticity in Documenting Your Journey

00:34 Introducing Erik Cabral: Entrepreneur and CEO

02:20 Erik's Real Estate Portfolio

04:40 Early Financial Struggles and Lessons

09:11 Transition from Corporate to Real Estate

13:13 First Steps in Real Estate Investing

17:51 Importance of Financial Planning and Savings

19:52 Venturing into Syndication and Capital Raising

20:29 Personal Real Estate Journey Begins

21:13 Meeting Josh McCallan: A Turning Point

22:08 Launching the Podcast and Building a Brand

24:00 Creating the Learn and Grow Community

28:13 Expanding Through BiggerPockets and Other Ventures

31:58 Advice on Building Trust and Online Presence

34:34 Documenting the Journey and Authenticity

43:18 Final Thoughts and Resources