
Runway
Runway is a podcast started by Black Unicorn PR co-founders Julija Jegorova and Mauro Battellini to help startup founders, company builders and business leaders with insights, tools and advice from specialists in sales, marketing, PR and more.
Black Unicorn PR is a London-based tech PR agency focused on startups, scaleups and VC.
For more information visit: https://www.blackunicornpr.com/
Runway
#9 - Elisheva Marcus, VP Comms at Earlybird Capital: When Comms Meets Venture Capital (S1E9)
Mastering PR in Venture Capital: A Conversation with Elisheva Marcus, VP of Comms at Earlybird VC
In this episode, we’re joined by Elisheva Marcus, VP of Communications at Earlybird VC, for an insightful conversation on the role of PR and comms in the world of venture capital. Elisheva shares her unique experiences in helping Earlybird and advising its portfolio startups in crafting compelling narratives, building trust, and navigating the complexities of PR.
From managing proactive and reactive communications to supporting startups through funding announcements, Elisheva offers expert tips on how to effectively leverage PR, both in-house and externally. Whether you’re a startup founder or part of a VC firm, this episode is packed with actionable insights on how PR can drive success in the ever-evolving startup ecosystem.
Tune in to discover:
•How PR for VCs differs from startups
•The essential role of storytelling in building trust
•Practical tips for creating effective funding announcements
•Why having a dedicated comms team is a game-changer for VC firms
Don’t miss this episode—full of lessons from one of the leading voices in PR for VCs!
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Runway is a podcast started by Black Unicorn PR co-founders Julija Jegorova and Mauro Battellini to help startup founders, company builders and business leaders with insights, tools and advice from specialists in sales, marketing, PR and more.
Black Unicorn PR is a London-based tech PR agency focused on startups, scaleups and VC.
For more information visit: https://www.blackunicornpr.com/
For even more advice, especially on PR, visit the Black Unicorn PR blog