Radical Hospitality Show
Welcome to the Radical Hospitality Show where we dive into a fascinating blend of business expertise and genuine compansion in hospitality. Whether you're a seasoned hospitality expert or a budding entrepreneur, our show is for you.
We dive deep into the world of architecture, development, and hospitality, exploring the unique challenges and opportunities that arise when creating exceptional experiences. Join us as we interview fascinating guests who share their insights, stories, and practical advice.
Tune in for inspiring conversations, actionable tips, and a fresh perspective on the hospitality industry.
Podcast: https://radicalhospitalityshow.com/
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Radical Hospitality Show
Inside a $29 Million Treehouse Resort Business: Funding, Management, and Bookings (with Ben Wolff)
In today's episode, I sat down with Ben Wolff, visionary co-founder of Onera and OAC, who has redefined upscale hospitality with unique stays and innovative landscape hotels. Starting in short-term rentals, Ben scaled to managing 200 units before transitioning into groundbreaking projects like Onera Fredericksburg and Wimberley.
We explore:
- How Ben leveraged lease arbitrage and short-term rentals to build cash flow.
- The development process behind Onera’s luxury landscape hotels.
- Challenges with prefabrication, construction, and scaling operations.
- Why social media marketing is key to driving direct bookings and increasing ADR.
- Tips for entrepreneurs on raising capital, building a team, and crafting unique guest experiences.
0:00 Introduction
5:01 The Beginnings: From Short-Term Rentals to Unique Hotels
20:01 Building Onera: Challenges and Successes
35:01 Scaling and Innovations in Hospitality
50:01 Future Vision and Advice
Connect with Ben Wolff:
- LinkedIn: Ben Wolff
- Instagram: @iambenwolff
- Twitter: @uniquestaysguy
Connect with Zeke Freeman:
Instagram: @zekefreeman_rootarchitecture and @rootarchitecture
YouTube: @rootarchitecture
Facebook: @RootArchitectureandDevelopment
LinkedIn: Zeke Freeman
X/Twitter: @zfreemanroot
Ready to get started with your hospitality project?
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Get in Touch: Stay connected with the Radical Hospitality podcast for more episodes exploring the intersection of architecture, design, and unforgettable guest experiences.
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