Radical Hospitality Show

From Raw Land to Micro Resorts with Janice Stitzer

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In this episode of The Radical Hospitality Show, Zeke Freeman walks the property with developer and builder Janice Stitzer, co-founder of Uncommon Developer, as she breaks down the real story behind building a seven-unit micro resort in Salida, Colorado. From zoning surprises and water rights to SIP panel construction and infrastructure costs, Janice pulls back the curtain on what most people never see when they dream about building cabins in the mountains.

This is not just a conversation about design. It is about risk, resilience, operations, and long-term vision. Janice shares the lessons she learned navigating commercial codes, septic systems, excavation overruns, remote management, and guest experience strategy. She also gives us a look at her next project, a 40-acre regenerative ranch and event-driven hospitality concept built inside an Opportunity Zone. If you have ever dreamed about building your own A-frame, micro resort, or guest ranch, this episode is a masterclass in what it really takes.

In this episode:

  • What it actually costs to build a micro resort from the ground up
  • How zoning and commercial codes can reshape your entire design
  • Why infrastructure is often the biggest hidden expense
  • The pros and cons of SIP panel construction in mountain towns
  • How to think through water rights, augmentation, and septic planning in Colorado
  • Why Jan chose P-TAC units over mini splits
  • The importance of speed to dry-in during winter builds
  • How to structure ADR targets during ramp-up season
  • The realities of self-managing multiple short-term rentals
  • Systems Jan uses for automation, access control, and remote operations
  • Lessons learned from guest experience mistakes and tech stack gaps
  • How to think about wellness amenities like private saunas and cold plunges
  • The strategic value of Opportunity Zones for long-term development
  • Why regenerative ranching is part of Janice’s long-term hospitality vision

Connect with Zeke Freeman:
Instagram: @zekefreeman_rootarchitecture and @rootarchitecture
YouTube: @rootarchitecture
Facebook: @RootArchitectureandDevelopment
LinkedIn: Zeke Freeman
X/Twitter: @zfreemanroot

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