In The Arena Podcast
Welcome to the In The Arena Podcast, the podcast that brings you inspiring stories from leaders and innovators from across the different fields in South East Louisiana.
From visionary entrepreneurs and savvy real estate professionals to media creators, military business owners, and community champions. In The Arena podcast showcases the remarkable achievements and personal stories of our guests.
Tune in for insightful conversations, valuable lessons, and motivational stories that reveal the secrets to their success and offer insights to help you on your own path.
Subscribe to our channel on YouTube and follow us on social media to stay in the loop.
In The Arena Podcast
MEDIA - Standing Out in Marketing with Social Media | Katy Simpson
This week on In The Arena, co-hosts Jared Miguez and Jonah Fry talk with Katy Simpson, Chief Marketing Officer at Northwestern Mutual and a marketing strategist with nearly 20 years of experience helping businesses grow their brand.
Katy doesn’t just share ideas—she shows what works in the real world. In this episode, she breaks down how to:
📱 Build a social media presence that people actually trust
⭐ Use Google reviews as a credibility booster
🎯 Market yourself in a way that cuts through the noise
🤖 Leverage AI as a creative tool, not a replacement
If you’ve ever struggled to market yourself or wondered how to use tools like social media and AI without losing your voice, this episode has practical takeaways you can use right away.
🎧 Watch now on YouTube or listen on Spotify & Apple Podcasts.
Follow Katy Simpson:
LinkedIn: Katy Dugal Simpson
Facebook: Katy Dugal Simpson/ https://www.facebook.com/katy.dugal.5
Instagram: @radmomma_ / https://www.instagram.com/radmomma_/
#InTheArenaPodcast #KatySimpson #MarketingTips #SocialMediaStrategy #GoogleReviews #AIinMarketing #BusinessGrowth #Entrepreneurship
Follow Co-Hosts here:
https://linktr.ee/ITAPSOCIALS