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The Business Beach Club
Welcome to The Business Beach Club, the podcast where digital marketing meets the sandy shores of entrepreneurial freedom. Hosted by Sophie Angell, CEO of Connect Your Social, and Kayleigh Mackenzie, CEO of K Website Designs, this podcast is your go-to resource for building a successful online presence that drives results.
With over 15 years of combined experience in web design and digital marketing, Sophie and Kayleigh are here to share their expertise on everything from increasing brand awareness and growing your audience to converting leads into sales. Aimed at small to medium-sized businesses, The Business Beach Club breaks down actionable tips that make a big impact, helping you navigate the digital landscape with confidence.
But it’s not all about the tactics. Sophie and Kayleigh also delve into the realities of running a business—exploring the highs, the lows, and the importance of community. As a mum of two, Kayleigh brings the perspective of balancing family life with entrepreneurship, while Sophie shares her journey of scaling a digital marketing agency that serves clients from small businesses to multi-million-pound corporations.
Whether you're tuning in for practical marketing advice, business inspiration, or just a bit of beachside motivation, The Business Beach Club is here to support you on your entrepreneurial journey. So, grab your favorite drink, settle in, and let’s make some waves in your business success!
The Business Beach Club
Is it time your business had a website?
To have a website or to not?
The question on many business owners lips! to We dive in and discuss the benefits of having a website for your business and how it can really help you stand out and attract customers. We talk about the different types of websites, from simple landing pages to full-service brochure websites, along with some of the impressive various functionalities a website can have, such as e-commerce platforms, booking systems, and membership sites. Not forgetting the importance of mobile optimisation making sure you're providing clear and concise information on your website. As if that wasn't enough we also discuss the value of data gathering and using your website analytics to understand customer behaviour. Whether you want to hire an agency to do it for you, or do it yourself, we're here to help!
Key Chapters:
00:00 - Introduction: Is it time your business had a website?
03:18 - Different types of websites
07:18 - Creating a user-friendly and mobile-optimised website
13:30 - Including pricing on your website
16:07 - Using a DIY website building course for small businesses
20:01 - Conclusion: Get your website up and running
Connect With Us:
The Business Beach Club Instagram - https://www.instagram.com/thebusinessbeachclub/
Purchase Our DIY Course:
https://thebusinessbeachclub.com/elevate-online-digital-marketing/
Thanks for supporting our small business so that we can continue to support yours.
Soph & Kayleigh - Your Business Beach Club Founders