Wave Makers

Building A Killer Agency

BIGWAVE Season 1 Episode 4

Host Doug Crisona sits down with Chad Hason, Co-founder and CEO of Agency
Atlas, to explore his unconventional path to building a thriving marketing agency.

Chad shares insights on brand strategy, AI’s role in shaping marketing, and the
evolution of agency models. He also discusses the challenges of entrepreneurship,
lessons learned from the cannabis industry, and why agility and authenticity
matter in today’s competitive landscape.