
Healthcare DataWake
People create a recognizable and useful data wake as they navigate through the choppy waters of the American healthcare system. Healthcare DataWake is a healthcare podcast that dives deep into thought-leader discussions and insights to recognize uniqueness as well as similarities so we can become more proactive in care management, clinic trials, operations and deliver better health outcomes for all.
Healthcare DataWake
Expanding Access: How DTC Models and SDOH Data Are Reshaping Life Sciences
Adam and Damion Nero, Head of Data Science, U.S. Medical at Takeda, explore how the life sciences industry is rethinking access by embracing direct-to-consumer (DTC) approaches and integrating social drivers of health (SDOH) data. Unpack the shift from centralized, one-size-fits-all models to more flexible, patient-centric strategies that meet people where they are.