Founders Future

Position, Pitch, Profit: Dawnna St. Louis on Premium Sales

Closers.io

In this high-impact episode of Founders, Future, host Jae Encarnacion talks with Dawnna St. Louis, the unstoppable force behind SevenPowerMoves. From living in her car at 19 to building a $250M tech consultancy, Dawnna’s journey is a masterclass in grit, strategy, and reinvention.

Now the founder of SevenPowerMoves, she coaches expert consultants and service providers on how to command premium fees, close with certainty, and position themselves as industry authorities. Dawnna breaks down what positioning really means, why messaging often misses the mark, and how her signature 7 Power Moves framework helps businesses break through growth ceilings.

If you're tired of blending in, underpricing, or chasing leads that go nowhere—this conversation will show you how to shift into expert-level execution.