Founders Future
Founders Future Podcast | Powered by Closers.io
Join us on a journey through the world of entrepreneurship and business growth with the Founders Future podcast, powered by Closers.io. Each episode features an in-depth, one-on-one interview with a visionary founder, exploring their unique path to success and strategies for future expansion.
What to Expect
In each 25-minute episode, we dive deep into two key areas:
1. The Founding Journey (10-12 minutes)
- Discover the inspiration behind groundbreaking companies
- Explore pivotal moments and challenges faced by founders
- Uncover valuable lessons in leadership and entrepreneurship
2. Future Growth Plans (10-12 minutes)
- Gain insights into winning business strategies
- Learn about innovative approaches to client acquisition and expansion
- Get a glimpse into the future of various industries from those shaping them
Why Listen?
- Hear firsthand accounts of entrepreneurial triumphs and tribulations
- Gain practical advice for overcoming common business challenges
- Stay ahead of industry trends and future market shifts
- Learn from diverse perspectives on work-life balance and leadership
- Get inspired by the visions and strategies of successful founders
Whether you're a seasoned entrepreneur, an aspiring founder, or simply curious about the world of business, the Founders Future podcast offers valuable insights and inspiration for anyone looking to drive growth and innovation in their field.
Tune in to Founders Future, powered by Closers.io, and join us on a journey of discovery, learning, and inspiration from the brightest minds in the business world.
Available on all major podcasting platforms.
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Founders Future
Designer to CEO: Ginny Delaitre's Unconventional Path to Marketing Leadership
In this episode of Founders Future, with host Karyn Vadnais, we dive into the entrepreneurial journey of Virginie "Ginny" Delaitre, the visionary founder and CEO of VDS Digital Agency. Ginny shares how she transformed her award-winning UX marketing agency from a design-focused startup into a pioneering force in user-centric digital strategies. With her proprietary UX Marketing methodology, she reveals how blending AI, data analytics, and human expertise creates seamless customer experiences that drive long-term growth for B2B and B2C clients 35.
Ginny gets candid about the pivotal moments that shaped her business—from overcoming the limitations of a referral-based model to developing in-house AI tools that streamline content creation for 40+ social media accounts. She emphasizes the non-negotiables of agency success: upfront payments ("If you don’t give me a dollar, I don’t exist"), ruthless subscription audits (after facing $1,000/month in tool costs), and her upcoming keynote at the 8th Global Conference on Women’s Rise, where she’ll champion UX Marketing as a foundation for female entrepreneurs 110. For founders scaling service businesses, Ginny’s hard-won advice on pricing, client acquisition, and systematizing growth offers a masterclass in resilience.