Founders Future

Scaling a Digital Agency: Nick Brose on Package Strategies & Team Growth

Closers.io

In this episode of Founders Future, with host Jae Encarnacion, we sit down with Nick Brose, the driving force behind TMC Marketing, a full-service digital agency revolutionizing online presence through data-driven strategies. Nick shares the unexpected journey that led him from running a podcast network to building a thriving marketing agency during the pandemic. He reveals how TMC's unique package approach – combining SEO, paid ads, and content creation – helps clients scale while avoiding the pitfalls of fragmented marketing efforts, and discusses the delicate balance of growing his team in sync with revenue.

Nick opens up about the agency's referral-driven growth, their strategic shift toward building an in-house sales team, and why he believes human-created content will make a comeback in the AI-dominated marketing landscape. From leveraging tools like SEMrush and Motion to his "three months past the breaking point" philosophy for entrepreneurs, Nick offers invaluable insights for founders scaling service-based businesses in today's rapidly evolving digital world.