Founders Future
Founders Future Podcast | Powered by Closers.io
Join us on a journey through the world of entrepreneurship and business growth with the Founders Future podcast, powered by Closers.io. Each episode features an in-depth, one-on-one interview with a visionary founder, exploring their unique path to success and strategies for future expansion.
What to Expect
In each 25-minute episode, we dive deep into two key areas:
1. The Founding Journey (10-12 minutes)
- Discover the inspiration behind groundbreaking companies
- Explore pivotal moments and challenges faced by founders
- Uncover valuable lessons in leadership and entrepreneurship
2. Future Growth Plans (10-12 minutes)
- Gain insights into winning business strategies
- Learn about innovative approaches to client acquisition and expansion
- Get a glimpse into the future of various industries from those shaping them
Why Listen?
- Hear firsthand accounts of entrepreneurial triumphs and tribulations
- Gain practical advice for overcoming common business challenges
- Stay ahead of industry trends and future market shifts
- Learn from diverse perspectives on work-life balance and leadership
- Get inspired by the visions and strategies of successful founders
Whether you're a seasoned entrepreneur, an aspiring founder, or simply curious about the world of business, the Founders Future podcast offers valuable insights and inspiration for anyone looking to drive growth and innovation in their field.
Tune in to Founders Future, powered by Closers.io, and join us on a journey of discovery, learning, and inspiration from the brightest minds in the business world.
Available on all major podcasting platforms.
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Founders Future
Fractional, Not Cheap: Why Quality Executive Assistance is a Worthwhile Investment
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In this episode of Founders Future, with host Ammar Elm, we sit down with Ethan Bull, Co-Founder and President of ProAssisting. Ethan delves into his and his wife's extensive background as high-level executive assistants in New York City, working for billion-dollar companies and C-suite executives. He explains the critical gap they identified in the virtual assistant market: a race to the bottom on price and quality, with assistants being severely underpaid and oversaturated with clients. This discovery motivated them to launch ProAssisting, a next-generation company that offers remote, fractional executive assistance with a premium, ethical model.
Ethan breaks down their unique approach, which includes a maximum 3:1 client-to-assistant ratio, a flat-rate monthly fee that provides a "fraction" of an assistant's resources, and a commitment to passing 75% of the revenue directly to the assistants. He discusses the value of experience, exclusivity, and the deep, legacy knowledge a dedicated assistant builds. The conversation also covers the challenges of market commoditization, the current economic uncertainty, the real versus perceived impact of AI on the industry, and their strategic expansion into training through the ProAssisting Academy to help other EAs launch their own fractional practices.