Brandon King on Lead Generation That Actually Converts

In this episode of Founders Future, with host Olivia Sammons, we sit down with Brandon King, founder of Churlish Media, to explore his journey from creating simple content for a local gym to building a full-service storytelling and lead generation agency. What started as a casual experiment quickly turned into a thriving business as Brandon discovered the power of combining cinematic storytelling with strategic marketing. Without initially planning to become an entrepreneur, he followed opportunities, refined his craft, and built a company rooted in hands-on collaboration and real client results.

Brandon shares how Churlish Media helps service-based businesses and nonprofits grow through a hybrid approach—blending high-quality video production with backend lead generation systems that convert attention into revenue. He opens up about the realities of building a business in a market that doesn’t always understand modern marketing, the importance of education and persistence, and how shifting to paid ads unlocked scalable growth. This conversation highlights the power of storytelling in business, the value of being deeply involved with clients, and the long game required to build something meaningful and sustainable.