Founders Future

Lior Vaknin on Profit, Freedom, and Scaling Smarter

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0:00 | 21:06

In this episode of Founders Future, with host Olivia Sammons, we sit down with Lior Vaknin, founder of Local Service Mastery, who has been helping service-based businesses master lead generation since 2009. Lior shares how his experience running a marketing agency revealed a major flaw in the traditional agency model—business owners paying high fees without real results—which ultimately led him to pivot into coaching and empowering entrepreneurs to take control of their own marketing systems.

Lior dives into his approach of simplifying lead generation for non-technical business owners, using step-by-step systems and AI-powered automations to create predictable growth. He highlights the importance of mindset, self-reliance, and consistency, while also sharing how he scaled down his business to increase profitability and freedom. His mission is clear: to help thousands of service business owners become independent and confident in generating their own leads.