Grounded Confidence

8: What's Your Gremlin Message?

Coco Duan, Fortune 500 Senior Leader Turned Life & Leadership Coach Episode 9

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Do you ever catch yourself thinking, “What will they think?” Whether it’s a work presentation, a networking event, or posting on social media, I used to worry if people thought I wasn’t smart enough, interesting enough, or confident enough.

That fear held me back from speaking up, asking for help, and fully expressing myself. I felt small, constrained, and limited, wanting to be more expressive, confident, and free, but something always got in the way.

It wasn’t until I discovered my Gremlin message—that inner voice telling me I wasn’t enough—that I realized what was really holding me back. In this episode, we’ll explore how to identify your own Gremlin message and take your first steps toward replacing it so that you can take a critical step into your grounded confidence.

You can find the Emotion Wheel here

The list of common Gremlin messages: 

- I’m not smart enough
- I’m not pretty/attractive enough
- I’m not strong enough
- I’m not persistent enough
- I’m not valuable 
- I’m not deserving (of love, success etc)
- I’m not worthy (of love, success etc)
- I’m not important 
- I’m not lovable 

  • Coco Duan helps High-Achieving yet Self-Doubting women executives build their Grounded Confidence to become unstoppable in achieving their goals.


  • For VIP, step-by-step, systematic support, apply now for Coco's transformative "Build Your Grounded Confidence" VIP Coaching Program.
    This is your chance to work directly with Coco and unlock the tools, strategies, and mindset shifts you need to thrive. Once you apply, Coco will personally reach out to invite you to a free consultation call to explore how this program can help you achieve your goals.


  • I’m offering a Free 45-Minute Consultation Call to explore how I can guide and support you in creating the life you truly desire.

👉 Email me at Coco@CocoDuanCoaching.com with the subject line: “Consultation.”