Solution Salon
Introducing "Solution Salon," the new podcast hosted by the Revenue Enablement Society. Imagine stepping into an intimate salon, a space where candid conversations and behind-the-scenes stories unfold, offering you a front-row seat to the success journeys of top enablement professionals.In each episode of Solution Salon, we dive deep into the success stories of practitioners, and sometimes their partners, who have tackled and triumphed over enablement challenges. Ever wondered how the best in the business drive solutions, achieve impressive ROI, or orchestrate a memorable and effective SKO? Our guests will reveal the good, the bad, and the downright ugly moments of their journeys, sharing insights and strategies that led to their triumphs.Tune in to Solution Salon to gain invaluable nuggets of wisdom and actionable takeaways that you can apply to drive outcomes in your own enablement programs. Whether you're looking to refine your strategies or find inspiration, this podcast is your gateway to learning from the best in the field. Join us for these engaging and enlightening discussions and elevate your enablement game.
Solution Salon
Eps 3 The Power of AI in Sales Enablement w/ Elay Cohen & Lisa Duncan
In this episode, we explore how Meltwater is transforming enablement and coaching for their sales and customer success teams. With traditional enablement methods becoming less effective in an increasingly competitive landscape, Meltwater recognized the need for innovation. Through their partnership with Saleshood and its AI-powered tools, they’ve redefined how teams learn, grow, and achieve measurable results. Join us as Lisa Duncan and Elay Cohen share their experiences and insights into the future of AI in sales enablement.
Key Takeaways:
The Challenge: Meltwater faced difficulties in aligning their go-to-market teams across sales and customer success. Traditional enablement practices couldn’t scale effectively or meet the demands of a modern sales environment.
The Approach: By leveraging Saleshood’s enablement platform and AI Coach, Meltwater streamlined training and coaching efforts. The AI-powered tools provided real-time feedback, automated administrative tasks, and improved the overall quality of customer interactions, creating a unified approach to team enablement.
The Impact: Meltwater saw significant improvements in productivity and efficiency. Teams became more confident and skilled in managing customer conversations, while managers gained actionable insights to deliver meaningful coaching.
Looking Forward: Meltwater is committed to staying ahead of the curve by continuously exploring AI’s potential to drive better outcomes. Their adoption of AI tools reflects their focus on connecting systems, improving processes, and building trust in advanced technologies to maintain a competitive edge.