Why Not Us
"Why Not Us?" is a podcast hosted by Dillon Phaneuf that dives into honest conversations about overcoming fear, self-doubt, and life's challenges. Through personal stories and spiritual insights, we explore how to embrace growth, faith, and the belief that we all have the potential to do great things. If you've ever asked yourself, "Why not me?", this podcast is for you. Tune in for honest, uplifting episodes that inspire you to take charge of your journey and reach your highest potential.
Why Not Us
Episode 42: Mixing Friendship & Business - Tyler Toth
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When Change Doesn’t Mean Conflict
This episode isn’t about business details. It’s about maturity.
For the first time publicly, Tyler and I sit down and talk about my exit from the gym and Trademark, not to explain timelines or unpack private conversations, but to model something rare in today’s culture: unity after transition.
The internet loves collapse stories. It wants fallout, betrayal arcs, sides to choose, and villains to blame. Real life is quieter than that. More nuanced. Often healthier than social media can tolerate.
This conversation is about friendship that outlives structure. About hard conversations that happen privately. About growth that doesn’t require spectacle. And about what it looks like for two men to move in different directions without fracturing respect.
We also talk about fatherhood, the recent renovation at the gym, Tyler’s renewed focus on bodybuilding, and how seasons of life reorder priorities without erasing identity.
This is not a drama episode.
It’s a leadership episode.
In this episode, we discuss:
- Why not every transition needs a public explanation
- Friendship that isn’t dependent on proximity or business alignment
- The difference between transparency and oversharing
- How fatherhood reshapes ambition and risk
- Protecting peace in a culture that thrives on reaction
- Renovation as recommitment to culture and community
- Training seasons and recalibrating identity
- Why restraint is sometimes the strongest statement
Core takeaway:
Not everything that ends is broken.
Sometimes change is simply growth in different directions.
If you’ve ever navigated a business shift, partnership transition, or friendship evolution…
If you’ve felt pressure to perform conflict for the internet…
If you value maturity over narrative…
This episode shows what unity actually looks like when no one is trying to win.
Peace doesn’t need applause.