Channel Chatter
Welcome to Channel Chatter – Your Go-To Podcast for All Things Channel Sales & Marketing! 🎙️
Hosted by the ever-curious and relatable Kevin Sabourin, we dive deep into the world of channel professionals, interviewing industry insiders, MarTech gurus, and leadership pros. This isn't your typical stiff corporate talk—it's real conversations, sharing what works, what flops, and everything in between. Our goal? To help you level up in your career, discover new tools, and avoid the same pitfalls others have faced (so you don’t have to!). 🚀
What makes Channel Chatter stand out? We keep it transparent, honest, and oh-so-relatable. You'll laugh, you'll learn, and you’ll walk away with actionable insights. Whether it’s learning the latest tech that’s revolutionizing the industry or hearing a mentor’s hard-won advice, this is the space where you’ll find inspiration and practical takeaways. Expect real talk about what’s working in the channel space and what to avoid like the plague—because who doesn’t want a heads-up on the next big thing or the latest flop? 😅
This is more than a podcast—it’s a community. Whether you're a seasoned channel pro or just starting your journey, Channel Chatter has something for everyone. Tune in, and let's grow together while keeping things fun, insightful, and down-to-earth. Hit that subscribe button and be part of the conversation! 🎧✨
Channel Chatter
"Reinventing the Wheel: Classic Equipment Meets Cutting-Edge Features"
Strap in for another exciting episode of Channel Chatter! This week, Kevin Sabourin chats with Matt Roskie from Magni America, a brand shaking up the construction and rental equipment world with innovative technology and sleek European design. From his roots in the ad agency biz to leading U.S. marketing operations for Magni, Matt talksw us through the world of rotating telehandlers, Ferrari-red machines, and the ever-changing landscape of dealer networks.
We dive deep into the challenges and opportunities of building a dealer network, leveraging cutting-edge safety tech, and navigating the ups and downs of the construction industry. Whether you’re a channel pro, a sales maverick, or just love cool machinery, this episode is packed with tips, tricks, and behind-the-scenes stories that’ll leave you inspired.
Key Takeaways:
- The power of Magni’s rotating telehandlers and their game-changing safety tech
- How Matt leverages his ad agency background to support U.S. dealers
- Insights on dealer training, rental trends, and overcoming market challenges
- Why personalized support and innovative tools are essential in today’s market
Timestamps:
0:00 - Welcome Matt Roskie to Channel Chatter
3:00 - The story of Magni: From Italy to U.S. construction sites
8:30 - Rotating telehandlers: A new frontier in rental & sales
15:00 - Dealer support: Training, tools, and co-op programs
20:45 - Industry trends: What’s hot and what’s next
30:00 - Leveraging tech & influencer marketing to boost awareness
45:00 - Closing thoughts and actionable insights
👀 Watch now to hear how Magni is reshaping the heavy equipment landscape and why Matt’s mantra is all about getting the job done right.
Don’t forget to like, comment, and subscribe for more episodes of Channel Chatter! 🎙️👇
Hashtags:
#ChannelChatter #MagniAmerica #Telehandlers #ConstructionInnovation #HeavyEquipment #DealerSupport #MachineryTech #RotatingTelehandlers #EquipmentRental #MarketingStrategies #ChannelSales #LeadershipInBusiness #IndustryInsights #CustomerExperience #SalesAndMarketing #DealerDevelopment #B2BMarketing #ConstructionTrends #Podcast #BusinessGrowth
For more episodes like this, check it out on Spotify, Apple or any number of other podcast platforms. (Or YouTube for those of you who prefer video... )
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Spotify: https://lnkd.in/gQnS3viY
YouTube: https://lnkd.in/gt9JbC5f
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