Successful Speaking for Technical Professionals

11. The Power of Three in Technical Presentations

Frank DiBartolomeo Season 1 Episode 11

"If you want something stuck in someone's head, put it in a sequence of three."

— Brian Clark, Canadian businessman

 

The "power of three" is a communication and presentation technique based on the principle that people tend to process, remember, and respond well to information presented in groups of three. 

This concept suggests that three points, ideas, or examples create a sense of completeness and balance, making complex information more accessible to understand and recall. 

In practice, it leverages the natural human preference for triads, making messages more impactful and memorable in various contexts, from storytelling and speeches to marketing and technical presentations.

This week's podcast will illustrate three reasons why the "Power of Three" is a powerful tool in technical presentations.