Successful Speaking for Technical Professionals

47. How You Can Become a Memorable Speaker Instead of a Forgettable Expert

Frank DiBartolomeo Season 3 Episode 47

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0:00 | 8:28

"Remember, you are there to clearly and concisely communicate important information—not to show off and use big words."   — Harry T. Roman,
 Engineer, inventor, educator, and author of Public Speaking for Engineers,

 

 

Technical expertise earns respect, which is necessary to influence your audience, but it is not sufficient to convince them. Memorable communication earns influence.

Make your ideas memorable to inspire action, win support, and advance your career.

In this podcast, we will explore three ways to become a memorable speaker.


References 

  • Duarte, Nancy. Resonate: Present Visual Stories That Transform Audiences. Hoboken, NJ: John Wiley & Sons, 2010.
    Nancy Duarte is a leading presentation consultant and CEO of Duarte, Inc. Her work demonstrates how storytelling, audience-centered messaging, and visual communication make presentations memorable and persuasive. 
  • Heath, Chip, and Dan Heath. Made to Stick: Why Some Ideas Survive and Others Die. New York: Random House, 2007.
    Chip Heath is a professor at Stanford University's Graduate School of Business, and Dan Heath is a bestselling author and senior fellow at Duke University's CASE center. Their research identifies the characteristics that make ideas memorable, including simplicity, storytelling, credibility, and emotion. 
  • Gallo, Carmine. Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds. New York: St. Martin's Press, 2014.
    Carmine Gallo is a communication coach and bestselling author specializing in executive communication and leadership presentations. He synthesizes research from TED Talks to explain how stories, passion, and concise messaging create memorable presentations. 
  • Medina, John. Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School. 2nd ed. Seattle, WA: Pear Press, 2014.
    John Medina is a developmental molecular biologist and affiliate professor of bioengineering at the University of Washington School of Medicine. His work explains how attention, storytelling, emotion, and visuals significantly improve learning and memory. 
  • Reynolds, Garr. Presentation Zen: Simple Ideas on Presentation Design and Delivery. 3rd ed. Berkeley, CA: New Riders, 2020.
    Garr Reynolds is an internationally recognized presentation design expert and former Apple executive. His work emphasizes simplicity, clarity, visual communication, and audience engagement to create presentations that are memorable and effective. 

 



 

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