The Startups Drive
The Startups Drive is a podcast built on real, unscripted conversations with people from the startup and business world.
Hosted by Kieran Longhurst, every episode is an open, unfiltered discussion with founders, entrepreneurs, operators, and business leaders — no scripts, no agendas, just honest conversations about what it actually takes to build and grow in today's business landscape.
From early-stage startup founders to seasoned corporate professionals, we talk about the real experiences, challenges, and lessons that don't always make it into the highlight reel.
Topics we've explore so far:
- Startup founding and early-stage growth
- Business strategy and scaling
- Sales, leadership, and team building
- Entrepreneurship and career journeys
- Career transitions and entrepreneurship
- Leadership, accountability, and team building
- The Australian startup and business ecosystem and more.
In season 3 we are bringing you more founder stories, more business leaders conversations, more entrepreneurs and operators insights — the raw, unfiltered journeys of people building companies from the ground up.
If you're a founder, entrepreneur, or someone navigating the business world — pull up a seat.
(Formerly Depth Exchange)
The Startups Drive
🎙️ Closed Circuit Selling: The System Behind High-Performance Sales
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On this episode of The Startups Drive, I sat down with best-selling authors Adem Manderovic and George Coudounaris to talk about their newly released book Closed Circuit Selling and the system behind it.
Adem and George break down what Closed Circuit Selling actually is, the core pillars that drive it, and why it’s becoming one of the most effective approaches to sales today. We dive into how this method helps create stronger relationships, more predictable outcomes, and a clearer structure for anyone looking to improve their sales process.
They also share real-world insights — from their own experience and from the results their students have achieved — giving a practical look at what actually works when it comes to selling in today’s environment.
Whether you’re a founder, in sales, or simply looking to improve your ability to communicate and close, this episode offers clear, actionable insights you can start applying straight away.
A great way to kick off 2026 if you’re serious about improving your sales skills and building something that lasts.
Follow Myself
https://www.instagram.com/longhurstkieran/
https://www.linkedin.com/in/kieran-longhurst-a60959155/
Follow Adem and George
Linkedins
https://www.linkedin.com/in/adem-manderovic/
https://www.linkedin.com/in/b2b-marketing-expert/
The book
https://www.amazon.com.au/Closed-Circuit-Selling-Predictable-Unpredictable/dp/B0GQ2YV52Y/
Our partner page
https://theb2bplaybook.com/ccs-resources
More about the book
https://theb2bplaybook.com/closed-circuit-selling
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