Freedom Formula Podcast
Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same.
In The Freedom Formula Podcast, Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom.
Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you.
You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like.
If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook.
Because freedom is a choice.
Freedom Formula Podcast
This Is The Real Reason Your Life Hasn’t Changed Yet
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa:
https://freedomacademy.com.au/masterclass-fdr
————————————
Ben Handler built Australia's first buyer's agency when no one knew what a buyer's agent was.
He saw an opportunity in California - 84% of Americans use buyer's agents, zero Australians did.
He brought it back, grew to 75 staff across Australia, then exited after nine years. But the grind left him empty.
On today's episode we discussed:
• Why he shifted from service-based business to online education after meeting Sam Ovens
• The information vs transformation trap - why most people stay stuck collecting more data instead of taking action
• How he created Jack Henderson (mine worker to $50M buyer's agency in 6 years)
• Why buyers agents were busiest during Covid when rates climbed 13 times (counterintuitive)
• His AI business helping companies become AI-enabled across all departments
• The freedom lifestyle shift - from busy badge of honor to leveraged results without meetings
If you're grinding hard but want geographical freedom - this episode shows you the path.
————————————
Follow Us On:
Instagram: / https://www.instagram.com/shanedacosta_official
Facebook: / https://www.facebook.com/shanedacostaofficial/
————————————
Follow Ben on:
https://www.instagram.com/benjaminhandler/
-
Get weekly tips and insights on scaling your business:
https://relentlessentrepreneur.com.au/email-optin
-
Follow Shane on social media:
Facebook https://www.facebook.com/shanedacostaofficial
Instagram https://www.instagram.com/shanedacosta_official