Pave Her Way
Our mission is highlighting women trailblazers who pave the path for others as they climb. Our hope is that listening to these interviews will motivate, inspire, and empower women to explore opportunities in fields where they haven't seen many that look like them.
Pave Her Way
Interview with Shali Reed, Content Strategist Entrepreneur Trailblazer
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Shali Reed is the COO of The Reeder LLC, a content strategy consulting and media company helping B2B brands and founders turn storytelling into revenue. She is also a former go-to-market and customer success leader who’s closed over $8 million in sales, and now blends business strategy with bold creativity to build brands that scale with soul. Known for her unfiltered takes on leadership, motherhood, and entrepreneurship, she’s redefining what modern growth looks like — equal parts operator, creator, and storyteller.
You can connect with Shali Reed on Linkedin and on Instagram. Also, check her out on her website here. Here are the tools to start your own business that Shali shared on the podcast:
1. Bob Iger’s Master Class.
2. Claude AI Tool to write a business plan, marketing resource, and legal guidance.
3. Honeybook for automated invoicing.
Follow Pave Her Way Podcast on Instagram @paveherwaypodcast. Subscribe to Pave Her Way podcast on your favorite streaming platform on Apple, Spotify and Amazon Music. Also, you can follow Pave Her Way on Linkedin as well.