Deep Dive Dialogues with Dan Woerheide

Reflection: The Journey to Creating a Business You Love

Dan Woerheide Episode 19

Send Dan a Text

In this episode of Deep Dive Dialogues, I take a moment to reflect on the journey of building a business I truly love. While I enjoy creating and sharing, I sometimes get caught in the comparison trap—wondering if the effort is worth it when the results aren’t immediate.

Doubt creeps in. I ask myself, Why am I doing this? But then, a simple message from a listener reminds me why consistency and showing up matter.

If you've ever questioned your path or felt discouraged by slow progress, this episode is for you. Let’s talk about the highs and lows of entrepreneurship, the importance of documenting the journey, and why your message matters—even when you think no one is listening.

Tune in now and let’s keep showing up together.


Speaker 1:

Do you ever feel like you're putting in all this work but the results just aren't showing up as fast as you'd like them to? Do you ever feel like you're pouring your heart into something and wondering does this even matter? If so, you're not alone. Welcome back to Deep Dive Dialogues. I'm your host, dan Warheide. Let's get things started with this week's Mindset Minute. If you're just joining me, I've just added this new segment to the podcast last week at the time of this recording, but we talk about different mindset challenges. We'll take a moment to shift perspective and unlock new possibilities by talking about turning negativity into opportunity.

Speaker 1:

Today, every complaint, failure or setback, no matter how frustrating, can be a stepping stone, if you choose to see it that way. Too often we tend to react with defensiveness when faced with criticism, but what if that feedback was a hidden advantage? A process was recently criticized Let me characterize this that I got a question from a good friend of mine. In their organization, they were having a particular challenge. That's sort of how this particular mindset challenge came about, and I decided to do some homework and provide some insights that they found extremely helpful for their organization and have the leadership sharing great things with others in the organization to improve the way they're doing business and handling feedback. So you know, they had created a process that was criticized by their team members and at first the feedback had felt unfair. But by stepping back, it began to come clearer that this was actually an opportunity to refine and improve what they were doing. What started as a complaint turned into a significant catalyst for growth.

Speaker 1:

The same applies to any challenge you face if you examine it. Instead of dwelling on the things that went wrong, you can ask yourself questions like what can I learn from this? How can I use this to improve? What action can I take to make things better? And probably my favorite question this was not included in my newsletter or direct feedback, but one of the things that one of my mentors, the late Dan Miller, used to ask is what does this make possible? The most successful leaders don't avoid criticism. Rather, they embrace it. They try to learn from it and use it to grow. So here is your challenge for today. Think about a recent event or challenge or piece of feedback that you've received. Instead of trying to resist it and looking at all of the things that went wrong. What if you reframed that as an opportunity? What lesson is hidden in that experience? Thanks for joining me for the Mindset Minute. If this resonated with you, I hope that you'll share it with someone who needs to hear it, and I want to say I encourage you to keep challenging your mindset and stepping into your growth.

Speaker 1:

Now let's get into the main content for today's podcast episode. I want to reflect for a moment on something that was on my mind just this morning, so I wasn't sure yet what I was going to talk about for this particular episode, and this morning I was reflecting on lots of things. No-transcript because, let's face it, the creative process has its challenges. I'm consistently challenged when I'm working on creating content, and I want to talk a little bit about what that looks like for me. So one of the things that I realized is, while I enjoy creating and sharing the content creation for this podcast in particular this is what I'm talking about right now and what I was reflecting on this morning it tends to stump me.

Speaker 1:

I set out to create this podcast because I love the process. I wanted to love the process and because I want to be able to share it so that it could potentially benefit other people, to be able to share it so that it could potentially benefit other people. I'm not in the podcasting creativity because I want to grow my audience size or I want to be able to sell to more people or because I want to gain sponsors. I'm not in it for any of that. But if you benefit from something I've shared here on the podcast, that is definitely like the golden nugget. It's a bonus for me and I love that. I love being able to share these things and having an outlet in order to share them. But really, I started this podcast. You've probably heard me say it if you've been around. If you haven't, here it is.

Speaker 1:

I started this podcast because I wanted to enjoy the process of consistently creating this content, mostly because I was faced with a challenge of what I refer to as writer's block. Every time I sat down to say I want to write a newsletter or I want to create a podcast or whatever it may be, when it came to that creative side of things, I continued to run into this block of blank screen or white paper and it was frustrating. So I said, well, what can I do to challenge myself, to improve in this area? And here we are. Here I am talking to you, here you are listening to my voice, and if that's you, I'm going to pause right here and just say I am so grateful that you're here, thank you.

Speaker 1:

Sometimes, though, I get distracted by the other things. What could be? I get distracted by the numbers. I get distracted by everyone else that's looking at the growth of their podcast or their trajectory of their podcast. It's easy to get caught up and distracted in those things. I get distracted when I see some of the metrics. I don't go in and intentionally look for them, but it's an easy distraction and maybe they're not quite where I would love them to be. I have to remember where I am and what I truly want from this content creation, but I get distracted because I don't always see the results that maybe I had a glimmer of hope for, and I've caught myself comparing my progress to others who seem to be miles ahead in that world. You know they might be talking about greater numbers of downloads, greater numbers of engagement, the audience that they have been able to attract, so to speak, and in those moments I have to catch myself as I fall into the same comparison trap that I often warn others about.

Speaker 1:

And so, with all of that right, doubt sometimes has a tendency to creep in. I gain momentum, I push forward and suddenly that sneaky feeling comes about, the thought of why am I doing all of this, that self-doubt, the questioning whether I'm on the right path or not. And it's frustrating because deep down I know I love what I'm doing, I love the business, I'm building, the impact that I'm making, the impact that I want to make. But this journey isn't about the highs. It's also about the lows. We have to take the good with the bad, and those are the moments that have us questioning everything. What matters most in those times isn't the immediate result, it's our consistency, our dedication and our ability to just keep showing up.

Speaker 1:

I've always believed it's important to share these moments, not just wins, but the challenges as well. I'd heard something and I can't pinpoint who I originally heard it from, but it could have been Gary Vaynerchuk. But I know Gary Vaynerchuk talked about documenting the journey, because no one else is documenting the journey, because no one else is. But the real thing that stands out to me, that I've heard said and I've shared myself, is that if we don't do the work to share our message, whatever medium you choose to do that in maybe you create videos, maybe you're creating podcast yourself, maybe it's a blog or some other means, but if we're not doing the work to share our message, we're depriving someone else of something that they desperately needed to hear today, and that is a powerful reminder for me.

Speaker 1:

Today I was reflecting on all of these things, evaluating what I needed to focus on for this week, thinking about what I was reflecting on all of these things, evaluating what I needed to focus on for this week, thinking about what I was going to do for this podcast episode, thinking about the fears, the doubts, the emotions that we face as entrepreneurs that I face as an entrepreneur. And I got a reply from my Mindset Minute newsletter and it was simple but it was profound and it served as a tremendous reminder to me that, even when we think that no one's listening, someone always is. Someone is always watching, and the message was this it said wow, thank you for this. This is so timely, like I really needed to hear this this morning, thank you. That was a powerful statement, powerful sentiment, and I'm grateful for the individual who chose to send me that to let me know that what I shared in that moment meant something to them and that gave me all the energy I needed to pick up this morning, to feel better this morning, to eliminate those doubts and worries and continue in that momentum that I have created. It reminded me of why I do all of this anyway, why we do this because someone, somewhere, needed to hear what we had to say. Even if we don't always see the impact right away, it doesn't mean that our work is in vain. It's about being consistent, pushing past those doubts and trusting that our voice and that our message truly matters. So if you're in this place wondering if what you're doing is making a difference, I encourage you this way and say know that it is K-N-O-W, know that your work is making a difference, keep showing up, keep sharing your message, because someone, even if you don't see them, is watching, they're listening, they are being impacted by what you do. Thank you so much again for tuning in today, for staying this long and listening to my voice.

Speaker 1:

I would love to hear your thoughts on anything that I've shared. You ever struggled with any of these doubts? How do you push through? I'd love to continue the conversation with you. If you have a comment, send me an email, dan, at danwus. I'd love to hear from you. You can leave me a voicemail by visiting my podcast page, podcastdanwus, and you can also send me a text directly. If you look at the episode that you're listening to right now in your favorite podcast player, towards the top of that episode you should see a hyperlink that says send a text to Dan. Shoot me a note, tell me what you think, tell me your name, tell me your podcast name, tell me your business, what you do, whatever you want to share with me that I could potentially share on this show, or say you'd rather not have any of it shared. Either way is fine, but feel free to reach out to me via one of those. Thanks again for tuning in and I look forward to being with you next week.