American Operator
Hosted by Joseph Cabrera, American Operator dives into the world of business ownership through conversations with entrepreneurs, operators, and leaders who have built and sustained successful businesses. This podcast offers real talk on the challenges, rewards, and lessons learned from the frontlines of entrepreneurship. Whether you're considering buying a business, running one, or looking for inspiration, you'll find valuable insights and advice here. We're unapologetically pro-American and pro small business, celebrating the people who keep our communities thriving. Join us to learn, grow and take control of your entrepreneurial journey.
American Operator
From Food Truck to Food Network: A Veteran on the Battlefield of War, Life & Business
What does it really take to build a business in the trenches — one plate at a time?
In this episode of American Operator, JC sits down with Robert Strong, Iraq veteran, chef and founder of Pretty Thai in Austin, TX. From late nights in a food truck to scaling a sauce brand through big name retailers, Robert breaks down the grit, risk, and resilience behind building something through his grief.
This isn't just another founder story. Robert shares the personal trials his family endured that kept them from being able to enjoy the success (at first) and how that launched his drive to create the Palmer Strong Foundation. He now focuses on making a difference for families in their most desperate times.
You’ll hear:
→ Why “don’t do it” might be the best advice for entrepreneurs
→ What most people misunderstand about the food business
→ The difference between being a great cook and being a great operator
→ How culture, authenticity, and obsession with quality helped Pretty Thai grow
Whether you’re dreaming of your first storefront or in the thick of scaling, this episode is for the ones doing the work.
🎧 Hit play. Get inspired. Keep building.
Subscribe to AO's Newsletter 🗞️
Find BTS with more Owners on Youtube 🎥
Follow us onInstagram: @TheAmericanOperator 📸
Follow Joseph Cabrera on LinkedIn 🔗
Subscribe to AO's Newsletter 🗞️
Find BTS with more Owners on Youtube 🎥
Follow us on Instagram: @TheAmericanOperator 📸
Follow Joseph Cabrera on LinkedIn 🔗