A Founder's Life

Why Family Is the Engine of Entrepreneurship - David Mink - S4 - E2

Leo Gestetner Season 4 Episode 2

This episode of A Founder’s Life is brought to you by Thankz — helping founders scale with reliable remote talent. Get $1,000 off your first month by emailing founders@thankz.com with the subject line Founder’s Life.

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👤 Connect with Today’s Guest – David Mink

  • Website: [AvalancheMedia.com]
  • LinkedIn: [David’s LinkedIn]

What do custom mattresses, thyroid cancer, and a 50-person marketing agency have in common? 💡

In this episode of A Founder’s Life, David Mink, CEO of Avalanche Media, shares his incredible journey from building one of the first custom mattress e-commerce businesses to scaling a thriving digital marketing agency — all while raising six kids and overcoming a serious health scare.

What you’ll learn in this conversation:

  • How David went from hotline operator → mattress startup → agency founder
  • Why family is the engine that drives his entrepreneurial journey
  • Lessons from scaling Avalanche Media into a 50-person team
  • How a cancer diagnosis reshaped his approach to health and discipline
  • The four-part formula he uses to define true balance (physical, mental, social, spiritual)
  • Why becoming a pattern recognizer is the ultimate entrepreneurial skill

👉 Subscribe now for more raw founder stories, lessons, and inspiration.

⏱️ Timestamps

0:00 – Intro & sponsor (Thankz)

0:35 – Meet David Mink, CEO of Avalanche Media

2:11 – From hotline operator to custom mattress startup

5:34 – Growing Avalanche Media into a 50-person agency

5:42 – Family as the engine and the “why”

9:00 – Health scare: thyroid cancer & transformation

13:24 – Leading by example for his kids

16:07 – Fun: skiing, boating, mountain biking, fly fishing

17:05 – Defining balance: physical, mental, social, spiritual

18:50 – Pivotal advice from a “successful uncle”

21:43 – David’s advice: become a great pattern recognizer

22:52 – Where to find David

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