Talking advertising in a high stakes campaign

I talked to Danny Kedem from DK Strategies about his time working for successful Richmond mayoral candidate Danny Avula and the process of creating ads for the campaign.

We talked about his job working for Avula, how to reach voters in this evolving media landscape when many people don’t use broadcast TV, tactics on spending, responding to attacks from the Roday campaign, and a lot more. Listen at the link at the top of this page.