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The Unscripted Climb
Welcome to The Unscripted Climb. This is the podcast where business gets real and the filters get left at the door.
Hosted by Chris Beecham, a no-fluff entrepreneur who’s sold plasma to keep the lights on, and Natalie Micale, a branding expert who’s built more than her fair share of empires from scratch. We’re here to talk about what actually happens behind the highlight reels.
This isn’t your manifest your best life show. This is for the founders, leaders, and business owners who’ve white-knuckled their way through growth, failure, reinvention, and maybe a public meltdown or two.
Why Listen?
Because behind every shiny brand is a messy middle.
We ask the questions most podcasts won’t
- What was your biggest screw-up
- How close were you to quitting
- And what kept you from walking away
What You’ll Hear:
• Wild origin stories
• Marketing disasters and comebacks
• Real-talk sales advice
• Team dynamics that don’t make it into LinkedIn posts
• And the kind of lessons you only learn after failing hard
Our Vibe?
Dry humor. Sharp insights. Candid convos with zero corporate gloss.
If you're tired of recycled advice and ready for the honest version of entrepreneurship, you're in the right place.
Subscribe and join the climb. Awkward stumbles and all.
The Unscripted Climb
Ep 2 – Natalie Micale: How She Built a 6-Figure Marketing Agency from Scratch
Before she built one of the most recognizable marketing agencies in the Midwest, Natalie Micale was flipping garage sale finds and negotiating like a tiny CEO-in-training. In this episode, Natalie shares her journey from journalism student to the founder of Oh Hello Agency—and all the missteps, mindset shifts, and marketing mayhem along the way.
From unpaid internships to investor fallout, she opens up about what it really takes to grow a business that isn’t just profitable—but personal.
This is a no-fluff look at brand-building, relationship-driven sales, and what happens when you actually stay focused.
💡 Key Takeaways:
- You don’t need to follow your degree to find your career
- Cold calls still work—if you know your story
- Branding without a belief system is just noise
- Failure isn’t final—it’s just expensive education
- Sales is about connection, not closing
🔗 Guest:
Natalie Micale on LinkedIn
🎙️ Hosted by Chris Beecham & Natalie Micale
📌 Keywords:
entrepreneurship, branding, marketing agency, digital marketing, startup challenges, Oh Hello Agency, personal branding, business growth, storytelling, sales strategies, relationship-driven sales
💥 Want a free merch or brand audit? Just ask. No pressure, just people helping people.
👉 Perch-Merch.com
👉 OhHelloAgency.co
🔗 Connect with Us: