How Your Expertise is Preventing You From Growing Your Business

How Your Expertise is Preventing You From Growing Your Business

If you’ve ever felt like you are the bottleneck in your own business, this episode is going to hit home. Bill breaks down the hidden traps expert-based service businesses fall into—and why being exceptional at what you do often becomes the exact reason you can’t scale.

Using real stories, examples, and step-by-step reasoning, Bill reveals how experts unintentionally limit growth by over-identifying with their craft, failing to codify their brilliance, and getting stuck doing everything themselves. You’ll learn how to extract your methods into repeatable frameworks, build a true leadership layer, transition from expert to CEO, and overcome the identity crisis that inevitably comes with scaling.

If you’re a contractor, lawyer, doctor, financial advisor, or any service provider who wants your business to grow beyond your own capacity, this episode will show you exactly how to get out of your own way—and build a business that runs without you.