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The Local Biz Show
Master Google Reviews: Navigate Glitches and Boost Your Business Reputation Today!
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Hey everyone, have you hopped onto your Google business profile lately and noticed something a little off? Maybe some of your reviews seem to have vanished.
Speaker 2:Yeah, you're not the only one. No, you're definitely not alone, we're hearing from tons of businesses who are seeing these missing Google reviews Right.
Speaker 1:And it can be unsettling, especially for local businesses who really count on those reviews.
Speaker 2:Absolutely. Those reviews are your lifeblood.
Speaker 1:Yeah.
Speaker 2:But the good news is, google has confirmed that this is a glitch lifeblood. Yeah, but the good news is Google has confirmed that this is a glitch, that's good. Yeah, it's a temporary bug. Okay, good, your reviews haven't actually been deleted. They're still safe and sound in.
Speaker 1:Google's system Phew.
Speaker 2:Just hidden from view for the time being.
Speaker 1:Okay, so they're on it.
Speaker 2:Yeah, they are. Google's assured us they're working on a fix.
Speaker 1:That is reassuring for sure.
Speaker 2:And this isn't the first time something like this has happened.
Speaker 1:Really.
Speaker 2:Oh yeah, We've seen this before. Oh wow yeah, They've always managed to fix it in the past.
Speaker 1:Okay, well, that's good to know.
Speaker 2:It's a matter of time before everything's back to normal.
Speaker 1:Okay, but for a lot of our listeners, you know, even a temporary dip in those reviews can be kind of stressful.
Speaker 2:Oh yeah.
Speaker 1:Because those reviews are so important for bringing in new customers and building that trust right.
Speaker 2:Absolutely yeah.
Speaker 1:So what can we do? What can businesses do while we wait for Google to get this all sorted out?
Speaker 2:Well, the best thing you can do is keep those new reviews coming in. Okay, you know, even if some of those reviews aren't showing up right now, fresh reviews. Those are a signal to Google that your business is active and trustworthy.
Speaker 1:Makes sense.
Speaker 2:And that can actually help with your rankings in those search results.
Speaker 1:Oh, interesting.
Speaker 2:So it's really important to keep that momentum going.
Speaker 1:Got it, and the folks over at Local Biz Domination, who we're both a part of, have put together a few simple strategies to help encourage those reviews, even with this glitch going on, right? So let's dive into those a little bit. Sounds good. One that caught my eye was using QR codes.
Speaker 2:QR codes yeah.
Speaker 1:I feel like they're everywhere these days.
Speaker 2:They are everywhere.
Speaker 1:Yeah, those little square barcodes you see. So how can? We use those for reviews Well they're super easy to set up.
Speaker 2:Okay, you can create one that links directly to your Google business profile review page. Oh, okay. And then you can put that code anywhere right In your store, on your receipts, business cards, even on your website.
Speaker 1:Oh, wow.
Speaker 2:Yeah, and then customers just scan the code with their phone. Easy and boom, they're ready to leave a review.
Speaker 1:So it just takes them right to the page Straight to the page. Yep, okay, that's super simple. It's so easy. No more searching for your business or trying to figure out how to leave a review requests.
Speaker 2:Oh yeah, Automation is key.
Speaker 1:Yeah, so if you're using a CRM like a customer relationship management system to manage all those client interactions, you can actually use that to send out personalized review requests.
Speaker 2:Automatically yeah.
Speaker 1:So tell me how that works.
Speaker 2:All right, so picture this Okay. A customer just had an amazing consultation with you. Okay, this A customer just had an amazing consultation with you. You can set up your CRM to send an email a day or two later thanking them for their time and reminding them gently to leave a review on your Google business profile.
Speaker 1:Okay, that makes sense.
Speaker 2:And the best part, you don't have to do a thing, it's all automated, that's awesome. Totally hands off.
Speaker 1:And I've heard tools like Zapier can be really helpful with that Zapier oh yeah, yeah, connecting your CRM with other apps so you could link it to say, your appointment scheduling software.
Speaker 2:Right.
Speaker 1:And that way a review request goes out automatically after each appointment.
Speaker 2:Boom Done.
Speaker 1:That's really cool.
Speaker 2:It's all about streamlining that process, making it easy for you and your customers.
Speaker 1:Right, and we can't forget about reminders.
Speaker 2:Reminders are crucial.
Speaker 1:Right. Sometimes people fully intend to leave a review, but they just life gets in the way right.
Speaker 2:Life happens, they forget.
Speaker 1:They forget. So having that automated follow-up a few days later can be just the nudge they need.
Speaker 2:Exactly. Sometimes that's all it takes.
Speaker 1:Okay, so we've got QR codes, we've got automated requests and now you mentioned something earlier about NFC cards.
Speaker 2:Oh yeah, NFC.
Speaker 1:These sounds pretty high-deck.
Speaker 2:They are.
Speaker 1:So tell us about those.
Speaker 2:All right, so NFC stands for near field communication.
Speaker 1:Okay.
Speaker 2:It's a technology that lets devices communicate wirelessly when they're close together.
Speaker 1:Okay.
Speaker 2:You might've seen it with like contactless payments on your phone.
Speaker 1:Oh, yeah, yeah.
Speaker 2:So an NFC card is basically a small card with a little chip in it.
Speaker 1:Okay.
Speaker 2:And when you tap it with your smartphone, it can instantly take you to your Google business profile.
Speaker 1:So you can hand these cards out to customers when they check out.
Speaker 2:Exactly yeah.
Speaker 1:That's cool.
Speaker 2:It's a super convenient way for them to leave a review right on the spot.
Speaker 1:And it's very cutting edge too, right oh?
Speaker 2:yeah, it's definitely a wow factor. Shows your customers that you're tech savvy.
Speaker 1:Right, it's like you're on top of the latest and greatest.
Speaker 2:Exactly.
Speaker 1:But beyond these immediate tactics, there's a bigger picture here that I think is important for businesses to really understand.
Speaker 2:Right.
Speaker 1:And this whole glitch, I think, highlights something super important about how these reviews work.
Speaker 2:It really does. It underscores just how much weight Google puts on those fresh reviews.
Speaker 1:Okay, so it's not just about the quantity of reviews.
Speaker 2:Not just a number.
Speaker 1:no, it's about how recent they are, not just a number. No, it's about how recent they are.
Speaker 2:It's all about recency.
Speaker 1:So even if a business has like hundreds of those glowing reviews from a few years back, it's still crucial to keep those new reviews coming in.
Speaker 2:Absolutely yeah, and let me explain why. So Google's algorithm, that thing that decides how high you rank in search results, it's pretty complex.
Speaker 1:Right, yeah.
Speaker 2:But we know one thing for sure Okay. It loves fresh reviews.
Speaker 1:Really oh yeah.
Speaker 2:Each new review it's like a vote of confidence. Okay, it tells Google hey, this business is relevant, it's active, customers are engaging with it.
Speaker 1:Makes sense.
Speaker 2:And the more of those votes you have, the better your chances of ranking high in those local search results.
Speaker 1:So it's like if people are taking the time to leave reviews, Google's thinking OK, this business must be doing something right. Exactly, Cool.
Speaker 2:But it's not just about the algorithm.
Speaker 1:Right.
Speaker 2:Fresh reviews. They also build trust with potential customers.
Speaker 1:Right, like when people are searching online trying to decide which business to go with.
Speaker 2:Exactly. Think about it. You're looking for a plunder right.
Speaker 1:Okay.
Speaker 2:You see two listings. One has a couple of reviews from years ago. The other one has tons of recent positive reviews.
Speaker 1:I'm going with the recent reviews. Exactly, yeah.
Speaker 2:Because it shows they're actively providing great service. Customers are happy.
Speaker 1:Right.
Speaker 2:You'd be way more confident choosing them.
Speaker 1:For sure.
Speaker 2:That's fresh reviews. They give potential customers that real-time snapshot of your reputation. Okay, Make them feel confident choosing you.
Speaker 1:I like that and also I was thinking, you know, if you have that steady flow of good reviews coming in, that also kind of helps buffer against the occasional negative one.
Speaker 2:Oh, absolutely.
Speaker 1:Because, let's face it, every business, no matter how good they are, might get a negative review here and there, it happens yeah. It's going to happen. But if you have lots of positive reviews coming in regularly, that negative one gets pushed down.
Speaker 2:Exactly, it doesn't have as much impact. It's all about balance Right, keeping that balance. So we've talked about all these strategies.
Speaker 1:How?
Speaker 2:they can help you, Right? You might be thinking how do I keep up with all of this?
Speaker 1:Yeah, it sounds like a lot.
Speaker 2:It sounds like a lot of work. Yeah, and that's where local biz domination comes in.
Speaker 1:Okay.
Speaker 2:We created a tool called Rank Genius.
Speaker 1:Yes.
Speaker 2:Specifically to make managing your online reputation and reviews a breeze.
Speaker 1:I've heard great things about Rank Genius.
Speaker 2:Oh, it's a game changer.
Speaker 1:So tell me a little more about it. How does it work? How can it help business owners, especially with this whole Google review situation going on?
Speaker 2:Well Rank Genius. It's like having your own dedicated team of reputation management experts.
Speaker 1:Okay.
Speaker 2:Working for you around the clock.
Speaker 1:I like that, yeah, okay.
Speaker 2:One of its key features automated review requests.
Speaker 1:Okay, tell me more about that.
Speaker 2:So it integrates with all your systems your CRM, your email marketing platform, your scheduling software, whatever you're using Okay, and it automatically sends out those personalized review requests to your customers at just the right time.
Speaker 1:So no more having to remember to manually send those out or relying on customers to remember.
Speaker 2:Exactly Rank. Genius takes care of it all.
Speaker 1:That's awesome.
Speaker 2:It even handles those follow-up reminders. Nice, making sure that your request doesn't get lost.
Speaker 1:That's really important.
Speaker 2:And remember how we talked about fresh reviews being a buffer.
Speaker 1:Yeah.
Speaker 2:Ranked. Genius helps you stay ahead of the curve by constantly bringing in those new reviews.
Speaker 1:Okay.
Speaker 2:Protecting your reputation.
Speaker 1:Right.
Speaker 2:Making sure any negative feedback gets diluted.
Speaker 1:I see.
Speaker 2:So you're always putting your best foot forward.
Speaker 1:That's awesome. So it takes a lot of the stress and guesswork out of managing all those reviews, like you know, knowing what's happening with your reviews, especially with these glitches popping up Right, how does Rank Genius help with that?
Speaker 2:Well, it also offers real time monitoring and alerts.
Speaker 1:OK.
Speaker 2:So, let's say, some of your reviews disappear because of a glitch, or maybe you get a negative review that needs your attention. You'll know right away OK. You get an instant notification.
Speaker 1:So no more constantly checking your Google business profile and worrying about missing something.
Speaker 2:Exactly. You have all the information you need right at your fingertips. That's fantastic so you can take action quickly and effectively.
Speaker 1:I like that. It sounds like Rank Genius really takes this proactive approach to managing your online reputation, which I think is so important in today's world.
Speaker 2:It's essential.
Speaker 1:So just to recap for everyone listening, even though this Google review glitch is temporary, the strategies we talked about and the importance of consistently getting those fresh reviews those are things you should always be doing.
Speaker 2:Always yeah.
Speaker 1:For online success.
Speaker 2:It's about building a solid foundation for your online presence.
Speaker 1:Right.
Speaker 2:One that can withstand anything.
Speaker 1:Yeah.
Speaker 2:And remember, Google's always changing things up.
Speaker 1:Yeah, they do.
Speaker 2:Those algorithms are constantly evolving.
Speaker 1:It's true.
Speaker 2:Businesses that thrive. They're the ones that adapt. Stay ahead of the curve, never stop learning.
Speaker 1:That's a great point. So, as we wrap up today, what's one final piece of advice you would give to our listeners?
Speaker 2:I think the biggest takeaway here is online reputation management. It's not a one-time thing, right? It's an ongoing process.
Speaker 1:Yeah.
Speaker 2:And tools like RankGenius. They can make that so much easier.
Speaker 1:For sure. It's like an investment in your business's long-term success.
Speaker 2:Absolutely.
Speaker 1:You know, by being proactive, embracing those new technologies, putting the customer experience first, that's how you set yourself up for growth.
Speaker 2:Couldn't have said it better myself.
Speaker 1:Well, this has been so informative. I'm sure everyone listening feels empowered and ready to take control of their online presence.
Speaker 2:I hope so. Yeah, and remember, even though this Google review blinches a headache right now, it shows us how important it is to stay ahead of the game.
Speaker 1:Absolutely Well. Thanks for joining us today and sharing all your expertise.
Speaker 2:It was my pleasure.
Speaker 1:And for all our listeners out there, remember local biz domination is here to help you succeed online. We're always just a click away. Until next time, keep those reviews coming.