Poonicast.

Episode 14: Jeff Norris, President & CEO of the RCH - Part 1

Gary Pooni

We had the privilege of sitting down with a true community leader on this episode of the Poonicast with Jeff Norris, President & CEO of the Royal Columbian Hospital Foundation. Joining us in the co-host seat is registered nurse, Kayla Verlaan.

In this conversation, Jeff opens up about his winding fascinating  journey: from growing up in a military family and travelling the world,, to discovering philanthropy by accident, to ultimately leading one of B.C.’s most critical hospital foundations. He shares stories that shaped him, the human moments behind healthcare, and the profound impact philanthropy can have on both patients and the people who care for them.

Jeff also discusses the realities of our healthcare system, the importance of supporting frontline workers, and the major expansion underway at Royal Columbian Hospital — including B.C.’s busiest cardiac centre.

This is a powerful, thoughtful, and surprisingly personal discussion with a leader dedicated to community, care, and doing the right thing.

This podcast was recorded on August 19, 2025.