The Power of PR in the Wedding Industry: An Interview with Meghan Ely

In this debut episode, host Michael Coombs interviews Meghan Ely, an award-winning wedding industry speaker and founder of OFD Consulting. With over 15 years of experience, Meghan discusses the essential role of PR in the event industry, its intersection with social media, and the benefits it brings even in the digital age. They dive into topics like SEO, styled shoots, vendor credits, and pay-to-play editorials. Meghan also shares insights on how she uses PR to elevate her own business and provides advice for wedding and event professionals at various stages of their careers. The episode wraps up with a fun rapid-fire segment where Meghan reveals her favorite books, movies, and quotes.

00:00 Introduction to the Episode

00:44 The Importance of PR in the Social Media Era

03:41 SEO and Its Relevance Today

04:44 Exploring OFD Consulting's Services

07:13 Advice for Wedding and Event Professionals

09:50 The Role and Relevance of Style Shoots

19:18 Caught in the Act: The Importance of Disclosure

20:33 Measuring ROI in PR: Challenges and Strategies

22:43 Understanding Moz and Domain Authority

23:50 The Relevance of Print Publications in Today's Market

25:35 Personal Branding: Walking the Walk

28:07 Rapid Fire Questions: Getting to Know Meghan Ely

33:07 Final Thoughts and Farewell

Links:
OFD Consulting
Michael Coombs Entertainment