From Halloween Party to Successful Entrepreneur: Sasha Ulyanov

In this episode, Sasha shares his journey as a serial entrepreneur, co-founding multiple businesses including Purple Tree Photography, Indigo Events, August Media, Mint Room Studios, and Preto Loft Studio. He discusses the serendipitous start of Purple Tree Photography in 2011, born out of a casual conversation at a Halloween party. Sasha highlights the importance of adapting to challenges, nurturing long-term opportunities for employees, and fostering a culture of radical honesty. He reflects on the company's growth, including strategic partnerships with competitors like Mango Studios, and the expansion of Mint Room Studios to Miami. Sasha's story also touches on the personal impact of becoming a parent and how it has influenced his approach to delegation and leadership.

00:00 Introduction to Sasha's Entrepreneurial Journey
00:35 The Birth of Purple Tree Photography
04:15 Challenges and Growth in the Early Years
05:54 Diversification and New Ventures
12:16 The Concept and Success of Mint Room Studios
17:16 Building a High-Performing Team
22:04 Partnership with Mango Studios
27:10 Balancing Parenthood and Business
28:47 Conclusion and Contact Information