College Sports Communicators
College Sports Communicators is the premier membership association for all strategic, creative and digital professionals working in intercollegiate athletics across all levels for colleges, universities and conferences across the United States and Canada.
CSC provides year-round leadership, community, professional development/education, recognition and advocacy for its 4,400 members.
Founded in 1957 as the College Sports Information Directors of America, the organization rebranded in 2022 to position itself as a more inclusive organization for communicators in all types of roles and to lead an industry change where strategic and creative professionals are more aligned.
CSC’s signature work includes the annual CSC Unite convention each June and the administration of the prestigious Academic All-America® program and Hall of Fame. Since 1952, more than 42,000 of the world’s most elite student-athletes have been recognized with Academic All-America status in all sports.
College Sports Communicators
Juggling game day: Time management for the modern college sports communicator | 2026 CSC U Summit
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Session 1
When everything feels urgent, how do you decide what actually comes first? This session will focus on practical time management strategies for sports communicators – planning ahead for busy competition days, communicating priorities with coaches and administrators, and preparing for weeks where multiple events demand your attention. We’ll also discuss how to ask for help when you need it, from leveraging AI tools like ChatGPT for a starting point on projects to tapping into colleagues, campus creatives, and the CSC freelance network for support. Walk away with strategies to stay organized, reduce stress, and get through your busiest days with confidence.
Panel:
- Sedric Granger (Moderator) – University of Maryland Eastern Shore, Assistant Sports Information Coordinator
- Madeline Cummings – Sewanee, Director of Athletic Communications
- Matt Haufe – Marquette University, Assistant Director of Communications
- Clayton Messerle – Corban University, Director of Athletic Communications
- Isaac Ray – Eastern Kentucky University, Director of Athletics Communications