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Marketing for eCommerce Mompreneurs: tips for data-driven marketing strategies
Marketing for eCommerce Mompreneurs is the ultimate podcast for entrepreneurial moms ready to grow and scale their eCommerce businesses with strategic, data-driven marketing strategies.
Hosted by Jessica Howard, a dedicated marketing data strategy coach and CEO of 2PM Marketing, each episode offers actionable tips for marketing your eCommerce business—all tailored for determined mompreneurs.
If you’ve ever asked yourself:
- Why isn’t my eCommerce store earning more
- why your ad isn’t performing
- why your emails aren’t being opened
- why do people visit my website but don't buy
- Why are my customers finding my site from this referral source
This is the show for you!
We’re going to tackle what data is important to analyze, what content to share on your website and social media channels and how to build a strategy to propel your business forward. Whether you're just starting or looking to elevate your brand visibility, you'll learn how to leverage data insights, streamline your marketing efforts, and balance motherhood with entrepreneurship.
Tune in every week for expert advice, inspiring stories, and practical tools to market your eCommerce online business smarter, not harder. This podcast is your roadmap to achieving business success, growth, and balance—because being a mom and an entrepreneur isn’t for the faint of heart, but you don’t have to do it alone.
New episodes of Marketing for eCommerce Mompreneurs are released every Thursday!
Marketing for eCommerce Mompreneurs: tips for data-driven marketing strategies
33. The Book Club Every Mom in Business Needs
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Today's episode is something new for Marketing for eCommerce Mompreneurs. Jessica announces the launch of her book club, Marketing Moms Book Club!
Jessica shares why she wanted to start a virtual book club, why she's focusing on a marketing book and a fiction book. It's the perfect book club for moms who are launching a business, looking to learn the ins and outs of marketing, building a community and also reading something fun each month.
This month's book club picks:
- DotCom Secrets: The Underground Playbook for Growing Your Company Online with Sales Funnels by Russel Brunson. This is the 101 of marketing sales funnels and will teach you how to generate leads & get more sales. You can get the book for free on Russel's website.
- Dinner for Vampires by Bethany Joy Lenz. The fun book for the month is a memoir from the star of One Tree Hill all about how she successfully left a cult. You can purchase the book here. (Note: Amazon Affiliate link).
Resources:
- Join the Marketing for eCommerce Mompreneurs Facebook Group where you'll connect with other mompreneurs, promote your business, learn actionable tips to bring you more traffic, sales & customers and improve your email marketing, copywriting and conversions. Be one of the first 7 members to join and receive a FREE mobile site audit, worth over $125.
- Download your own FREE marketing analytics playbook and track your own marketing data and start building a data-driven marketing strategy.
- Listen to episode 11 of Marketing for eCommerce Mompreneurs: Why Every eCommerce Store Needs Sales Funnels.
Follow on Instagram:
@2pmmarketing
Learn more at:
www.2pmmarketing.com