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In today's episode, we explore the significant transformation that occurs when you transition from being a practitioner to a thought leader. 

We discuss the mindset shifts, brand evolution, and new opportunities that arise when you become the go-to expert in your field. We delve into the essence of thought leadership, moving beyond mere personal branding to focus on leading conversations and shaping industry trends. We also tackle the challenges of relinquishing hands-on work, developing robust frameworks, and maintaining a balance between directing and doing. 

We highlight the importance of taking a stand, even if it means facing controversy, to truly influence your industry. Join us for an in-depth discussion on how to elevate your career and become a recognised thought leader.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, we tackle the critical decision every speaker faces: should you focus on your local market or take your message to the global stage? We discuss the pros and cons of both approaches, including the expanded impact of going global and the complexities and costs involved. 

We share personal experiences and practical tips on how to decide which path aligns best with your goals and lifestyle. We also delve into the nuances of cultural differences, the importance of strategic planning, and how to leverage international speaking opportunities for maximum benefit. 

Whether you're an established speaker or just starting, this episode offers valuable insights to help you make the right choice for your speaking career. Tune in and get inspired for your next move!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, Brad and Dixie discuss the importance of niching down to grow faster and make a significant impact. They emphasise that focusing on a specific problem, audience, and message enhances the effectiveness of talks, books, and marketing strategies. 

Explore how finding a niche doesn't limit but actually magnetises opportunities, bringing core fans and a wider audience through clarity and specificity. 

The episode covers practical steps to identify one's niche and highlights the benefits and challenges of niche marketing. The conversation is enriched with personal anecdotes, expert insights, and actionable tips for speakers, authors, and marketers.

00:00 The Power of a Niche Audience

00:41 Defining Your Niche

01:56 Owning the Problem You Solve

03:12 Evolving Your Niche

05:43 The Importance of Specificity

07:53 Building a Tighter Echo

11:39 Niching as Brand Gravity

18:42 Final Thoughts and Takeaways

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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Ever wonder how some people seem to be everywhere, from magazines to podcasts, radio shows, and even TV? Is it luck or strategy? 

In this episode, we dive deep into the world of publicity and the real ways you can get your name out there and be seen as the go-to expert. From writing blogs and articles to building authority through interviews and appearances, we cover it all. Learn about the challenges and rewards of aiming for fame and why timing, strategy, and relationships are crucial. 

We also discuss the increasing trend of 'pay to play' opportunities and how to navigate them effectively. Whether you're an author, professional speaker, or entrepreneur looking to boost your credibility and recognition, this episode is packed with valuable insights and actionable tips.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of 'The Expert's Journey,' Brad Hauck and Dixie Carlton explore the creation of effective lead magnets for authors and speakers. They discuss the importance of engaging content, the right format, and how to convert potential leads into loyal followers. 

Brad shares his own lead magnet, '10 Extremely Profitable Courses You Can Create in a Weekend,' and receives critique and suggestions from Dixie. They also delve into the nuances of lead magnet design, audience mindset, and offer practical tips to enhance the impact of your free giveaways. 

Tune in for valuable insights to grow your audience and boost your business.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, we dive into the perplexing world of website platforms, breaking down the pros and cons of popular options like WordPress, Wix, Squarespace, Kajabi, and Shopify. 

Dixie and Brad discuss what really matters when choosing a platform and how to align your choice with your business goals. We also tackle the importance of planning, scalability, and getting the right support to keep your website running smoothly. 

Whether you're launching your first site or looking to upgrade, this episode is packed with invaluable insights to help you make the best decision for your online presence.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of Experts Journey, explore how to leverage your presentations to create multiple streams of income and opportunities. Brad and Dixie discuss how to repurpose your best talks into blogs, social media posts, lead magnets, workshops, and even courses. 

Learn practical tips on recording your speeches, using AI to create additional content, and different ways to monetise everything you've worked hard on. Don't just stop at giving a great talk; make it work for you endlessly.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of 'The Expert's Journey,' hosts Brad Hauck and Dixie Carlton delve into the biggest mistakes speakers and authors make when trying to grow their audience. 

They discuss the importance of sticking to a clear, narrow focus, the necessity of consistency and maintaining a strong email list, and the value of social proof like testimonials and reviews. 

The episode also covers the pitfalls of giving away content without clear follow-up steps and the dangers of buying email lists. Tune in to gain insights on leveraging your expertise effectively for audience growth and monetization.

00:00 Introduction to the Expert's Journey

00:35 Common Mistakes in Audience Growth

04:40 The Importance of Consistency

05:57 Building and Managing an Email List

14:00 The Power of Social Proof

18:33 Strategic Content Giveaway

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Expert's Journey, the tables are turned as Carlton interviews his cohost, Dixie, a word magician and publishing powerhouse. Dixie shares her journey from running a promotional products company to becoming an expert in the publishing world. 

She delves into her experiences of coaching authors, the evolution of her career, tackling tough topics, and balancing her work as a public speaker and publisher. Dixie also highlights some of her favorite projects and the key moments that shaped her career. 

Stay tuned for valuable insights and practical tips from Dixie's extensive experience in storytelling and publishing.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of The Expert's Journey, hosts Dixie and Brad address some of the most frequently asked questions about public speaking. They offer practical advice on handling nerves, structuring messages, and boosting confidence. 

The discussion covers the importance of practice, the role of organisations like Toastmasters, characteristics of good speakers, and strategies for speaking clearly. They also highlight notable public speakers and suggest how to choose compelling topics. 

Whether you're just starting out or looking to refine your skills, this episode is packed with valuable insights and actionable tips.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this unique episode of the Expert Journey Podcast, Dixie interviews Brad Hauck, her other podcast host, providing an inside look into his diverse career path. Brad shares his journey from being a teacher to becoming a professional speaker, author, and SEO specialist. 

He discusses the transition and challenges of moving into entrepreneurship, his passion for volunteering as a firefighter, and his commitment to leadership. Brad also sheds light on his involvement with the Professional Speakers Association and his ambitions in the realm of online speaking and AI marketing. 

Tune in to learn more about Brad’s fascinating career and his insights on business growth, SEO, and leadership.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Experts Journeys Podcast, learn how to make your speeches memorable with three key points, structured content, and storytelling. 

Hosts Dixie and Brad discuss practical tips for engaging your audience, including using vocal variation, effective structuring, and the power of storytelling. 

Discover how to gauge the success of your talk and refine your approach based on audience feedback. Perfect for speakers and experts looking to enhance their presentation skills.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Experts Jenny podcast, hosts Dixie and Brad delve into the common challenges faced by experts and business owners in building a standout brand. 

They discuss how AI tools can assist in maintaining consistency, enhancing online voice, and reducing workload stress. The conversation covers various AI platforms like ChatGPT, Claude, and Gemini, and their applications in creating branded content. Brad offers insights into effectively using and training AI to maintain a personalised touch, while Dixie emphasises the importance of human involvement in content creation. 

The episode also touches on the future of AI agents and generative AI to further ease business operations. Don't miss practical tips and platform recommendations that can revolutionise your branding efforts. Tune in to learn how to leverage AI for a smarter, sustainable approach to brand building!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of The Expert Journey Podcast, Dixie and Brad explore the best self-publishing platforms for authors, including Amazon KDP, Ingram Spark, Draft2Digital and Smashwords. 

They discuss the pros and cons of each platform, focusing on aspects like printing quality, distribution capabilities, and platform specific updates. 

Learn how to choose the right platform based on your goals, budget and audience. Tune in for expert tips on maximising your book's reach and success!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, we delve into one of the most crucial aspects of book publishing: the cover. Hosts Dixie and Brad discuss why a strong book cover is vital for grabbing attention and making an impact. Learn what it takes to create an eye-catching and professional cover, common pitfalls to avoid, and the importance of consistent styling for your author brand. 

The episode also touches on designing covers for different genres, the significance of readability, where to place the author's name, and the role of thumbnails in online marketplaces. Whether you’re a first-time author or looking to refine your approach, this conversation offers valuable insights and practical tips to make your book cover stand out.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, we discuss the common challenges speakers face when answering tricky, awkward, or tough questions from the audience. Hosts Dixie and Brad share strategies to stay calm, respond with authority, and turn challenging questions into opportunities to connect with the audience. They discuss techniques such as asking clarifying questions, simplifying responses, handling off-topic or high-level questions, and dealing with hecklers. 

The episode also touches upon how audience queries can reflect engagement and how prepared responses can enhance credibility. Perfect for speakers, authors, and experts looking to grow their influence and income.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Expert Journey Podcast, we dive into the concept of 'Profitable Pathways'—how to create a smart funnel that guides your diverse audience across platforms towards purchasing your products or services. 

Hosts Dixie and Brad discuss strategies for unifying content across various platforms, identifying the right audience, and building a funnel that effectively leads to sales. They explore the differences between tactical and strategic content, and Brad shares his six-step formula for creating an effective funnel. 

Whether you're a speaker, author, or entrepreneur, this episode is packed with actionable insights to help you streamline your content strategy and drive impactful results.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Experts Journey Podcast, Brad and Dixie chat about common mistakes made while hosting workshops and events that can turn memorable experiences into disasters. 

They share insights on the importance of professionalism, cohesion, and audience engagement, using a recent experience at a poorly managed event as a cautionary tale. Learn about the significance of reading your audience, maintaining professionalism, and the intricacies of delivering valuable content. 

Perfect for speakers, coaches, and trainers who want to ensure their workshops build, rather than break, their reputation.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, we delve deep into building your power network. We'll explore how to connect effectively, bring value, and grow relationships with industry leaders and peers. 

Join us as we share strategies for strengthening your network to open more doors, gain insights, and accelerate your business success. Whether you're an introvert or an extrovert, we've got tips to help you navigate networking events and build meaningful connections. 

Don’t miss the end where we share our top three networking tips and strategic approaches to make networking an integral part of your marketing plan.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode, Brad and Dixie explore the importance of mapping out success and taking the time to celebrate wins in business. They discuss how solopreneurs and small business owners can often overlook their achievements while chasing new goals. 

The discussion highlights the psychological benefits of celebrating accomplishments and learning from past successes to build a repeatable framework for growth. They also delve into using AI tools like ChatGPT to create effective business and marketing plans, enhance consistency, and optimize business operations. 

Join us to discover actionable tips and strategies for maintaining consistency, leveraging analytics, and utilising AI to accelerate your business success. 

If you’re ready to connect with the right people and accelerate your business, grab a copy of my book AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days.

And don’t forget to check out Dixie’s book Start With the Draft: How to Easily Plan and Write a Non-Fiction Book — it’s packed with tools to help you share your expertise and make an impact.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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n this episode, we chat about a common challenge faced by speakers at all levels: nerves. 

Join hosts Dixie and Brad as they share personal experiences and effective strategies to stay calm, grounded, and confident on stage. From pre-stage rituals and handling interruptions to priming your audience and leveraging PowerPoint, learn how to turn nerves into an advantage and deliver impactful presentations. 

Plus, discover insights on post-stage routines and audience engagement. Tune in for an enriching discussion that will boost your speaking prowess!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Experts Journey Podcast, we discuss how to create a truly authentic voice in your writing and speaking. Authenticity in communication builds connection and credibility with your audience, whether you're on stage, creating content, or posting online. 

Hosts Dixie and Brad offer practical tips on defining and expressing your unique voice, the importance of personal branding, and the role of storytelling. They also explore the physical aspects of presenting authentically on stage and using different platforms to maintain a consistent voice. 

Tune in for valuable advice on standing out and owning your subject matter as an expert.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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Join Dixie and Brad in this episode of the Experts Journey Podcast as they discuss the importance of aligning your brand across all touchpoints. 

From your logo to your daily habits, Dixie and Brad emphasize how consistency builds trust and solidifies your position as a trusted authority. They share real-world tips, examples, and delve into topics such as color schemes, social media strategies, and the significance of being consistent both on and off the stage. 

Learn how to keep your brand message clear, plan methodically, and the impact of templating in streamlining your branding efforts. Don't miss practical insights and advice to elevate your brand and business.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Experts Journey podcast, dive deep into the world of lead magnets and eBooks specifically tailored for authors, speakers, and experts. 

Discover why lead magnets are essential for drawing potential clients and how to leverage them effectively. Gain insights into crafting compelling eBooks, the importance of a good call to action, and the steps to build an engaging sales funnel. Learn about the psychological aspects of lead magnets, the importance of professional design, and the need for a comprehensive follow-up email sequence. 

Don't miss the tips on using specific segments of a book as powerful lead magnets and success stories that demonstrate their impact. Whether you're an author, speaker, or expert, this episode is packed with strategies to boost your engagement and drive more sales. 

Download the free Lead Magnets eBook at indieexpertspublishing.com/leadmagnets to start applying these techniques to your business today!

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.

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In this episode of the Experts Journey podcast, hosts Dixie and Brad discuss how to adapt your speaking style to different audiences and venues. They share their experiences, strategies, and tips for effectively engaging with various crowd sizes and settings, from intimate business meetings to large conferences. The duo also touches on the importance of cultural awareness, pacing, and dealing with unpredictable situations to maintain enthusiasm and audience interaction. Tune in for a comprehensive guide to becoming a versatile and impactful speaker.

The Expert’s Journey podcast is dedicated to empowering authors, content creators, experts and professional speakers worldwide.

Join hosts Brad Hauck, author of AI Powered Profits: Use AI to Automate & Accelerate Your Business in 90 Days, and Dixie Carlton, author of Start With the Draft: How to Easily Plan and Write a Non-Fiction Book, as they share practical insights to elevate your speaking career.

Each episode delivers actionable strategies to grow your audience, sharpen your skills, and increase your impact through speaking, publishing, and smart marketing.

Whether you're looking to boost your influence or explore new ways to share your expertise, The Expert’s Journey gives you the tools and direction to succeed.