How Kim Sherman Built & Sold Her Marketing Agency & Leveraged Real Estate | Tidemark Talks

Join us on Tidemark Talks as we dive into the inspiring story of Kim Sherman, founder of Echo Media Group. From pioneering PR campaigns to building a thriving business and mentoring the next generation, Kim shares invaluable insights into her 30+ years of experience. Discover how she navigated challenges, embraced creativity, and left a lasting impact on her community and industry. Don't miss her advice on balancing life, leadership, and innovation in a rapidly changing world.

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Timestamps:
00:00 – 00:56: Introduction to Kim Sherman – Entrepreneurial beginnings and career highlights.
02:11 – 05:26: Starting in PR – The George Lucas film campaign and the magic of creating reactions.
07:14 – 09:11: Evolution of PR – Adapting to digital marketing and the rise of sponsored content.
17:20 – 22:06: Fostering creativity – Building a collaborative and balanced agency culture.
27:09 – 33:02: Crisis management and giving back – Impactful projects like Someone Cares Soup Kitchen.
36:25 – 41:00: Creativity meets strategy – Consistent messaging and innovative solutions.
43:50 – 48:10: Entrepreneurship and real estate – Leveraging properties to fuel growth.
51:32 – 59:00: Mentorship and resilience – Inspiring future leaders and adapting to change.
59:00 – End: Reflections and takeaways – Leadership lessons and the power of storytelling.

This episode is packed with inspiration, practical tips, and stories that will resonate with entrepreneurs, creatives, and leaders alike!