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The Scaling Made Simple Podcast
This podcast is designed for business owners looking to scale their companies and improve operational efficiency, particularly those in the real estate industry. Whether you already manage a team or are navigating the challenges of expanding your business, this podcast provides valuable insights to help you optimize your operations and grow your portfolio.
In each episode, we dive deep into strategies for improving business performance, with a special focus on real estate investing, property management, automation, and leveraging cutting-edge tools like AI and virtual assistants. Our guest experts share their experiences and strategies to tackle real-world challenges, from managing properties out of state to increasing direct bookings through email marketing and pricing strategies.
In this podcast, you’ll learn about the future of real estate, the integration of digital tools to streamline operations, and tips for boosting efficiency in your business. Whether you're already a seasoned entrepreneur or aiming to elevate your existing business, this podcast will help you navigate the complexities of scaling and improving your operations.
The Scaling Made Simple Podcast
Episode 10 - How to Build and Scale an Airbnb Business Working Only 20 Hours a Week – with Luke Kolk
In this episode, Luke Kolk shares how he went from being a police officer to building a thriving Airbnb co-hosting business with over 60 units — all while working just 15–20 hours a week. He breaks down the systems, strategies, and mindset shifts that helped him scale fast, including how he finds quality leads, builds a strong team, and uses tools like Asana and Indeed to streamline operations.
Luke also dives into the power of execution over information, why effective communication and team incentives matter, and how he structures his time to stay efficient. Whether you're just getting started or looking to scale your short-term rental business, this episode is packed with practical insights you can apply right away.
🎙️ Episode Credits
Guest: Luke Kolk
Follow him on Instagram and Facebook: @kolkhomes
If you’re facing a challenge in your short-term rental business, Luke probably has a solution — whether it’s a VA, bookkeeper, revenue manager, mentorship, or simply the right connection to help you scale.
➡️ “It’s probably not an information problem. It’s an execution problem.”
Host: Jonathan Farber
Thanks for tuning in to this episode of the Scaling Made Simple Podcast.