The Middle Ground

How Las Vegas Won Over the NFL: Bo Bernhard on Betting, Innovation & the Rise of the Fun Economy

Tom Letizia

On this episode of The Tom Letizia Show, we sit down with Dr. Bo Bernhard, UNLV’s Interim VP of Philanthropy & Alumni Engagement — and one of the key behind-the-scenes architects of Las Vegas’s transformation into a global sports and gaming powerhouse.

Bo shares the untold story of a pivotal 2015 meeting that helped sway the NFL to bring the Raiders to Las Vegas — and how a UNLV white paper he helped lead changed the league’s stance on sports betting. From the rise of the “fun economy” to the innovation happening at UNLV’s Black Fire hub, Bo offers sharp insights on gaming policy, global tourism, and how Las Vegas became the most unlikely—and most successful—NFL city in America.

Whether you're interested in sports, policy, economics, or just love Las Vegas, this conversation is packed with behind-the-scenes stories, expert analysis, and forward-thinking ideas that will leave you rethinking what entertainment means in the 21st century.