The Secret to Fixing Low YouTube Views | IT'S PREMISE 🤫

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Transcript

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Well, hello, you glitter covered alien. In today's episode of the Deep Ridges podcast, I wanted to give you a little mini kind of idea. Something really important that your videos might be missing. Something important that your entire business might be missing. Your offers, your emails, your podcast episodes, any piece of content you're creating out there in these streets, you might be missing the magic of premise. Premise. So a lot of people, when they hear the word premise, if you're not familiar with writing and you don't have a background in writing, and you're not, you know, familiar with playwriting or novels or storytelling or whatever, you might not really be familiar with premise. But um, I'm gonna help you to understand why premise is so important in today's episode and maybe help you to help you to see if you're missing premise in your videos. There's a really good chance if your views aren't where you think they should be yet. There's a really, really good chance, I'd say like a 98% chance, you're probably missing premise, solid premise. So traditionally, premise is basically the point of a story. It's like the angle of a story. So there's a million and one people posting to YouTube all about, you know, their ideas and their concepts and their frameworks and their solutions and their lists of things that they wanted to talk about. And, you know, we can come to YouTube with a myriad of ideas and solutions and all of these things, but if we don't have a solid premise, it's not going to land. So I know that you've understood when you go to YouTube, there's something about certain videos, maybe perhaps mine, or maybe perhaps somebody else's videos that you really like. And here's a secret ingredient that if you're watching people's videos and you're like, man, there's something special about that person's video. So they just always seem to get it right. The key ingredient is premise. So if I'm being completely honest with you, when I started the YouTube prophets kind of course, which has evolved into the accelerator that it is right now, I was really excited to basically bottle up what people think is like some kind of ephemeral, like magic ability that people have to make good YouTube videos. I was really excited to kind of break this down into tangible action steps for the layperson to not become a lay person any longer. So if you're an online business owner and you're sitting there like scratching your head wondering, what is it about these YouTube videos that I love that I can't seem to quite get? Why is it that my YouTube videos kind of fall flat sometimes? Perhaps you feel like your YouTube videos might not be coming to life quite the way you want them to. For instance, if you've ever sat down in front of a camera and you have a list of tasks or solutions or a list of key concepts, that's a really great place to start. But you might have noticed that if you just make a video with as a listicle and you just give a bunch of key lists of ideas, and you're like point one, point two, point three, it doesn't quite come to life. There's something feels like it's missing, and that's because something is missing, and it's premise most of the time, many parts of the time. There's lots of moving parts to YouTube videos, but premise at this month in my YouTube Profits Accelerator, we're covering the deep, deep aspects of creating YouTube videos that people want to watch. And tomorrow, on the seventh, I'm gonna be teaching premise. If you're listening to this after the 7th, we always have a replay available. And there's a deep uh training that is recorded in the core program of the YouTube Profits program. And so, anyway, this is one of what I think is a key element of creating excellent YouTube videos. Every month in the YouTube Profits Accelerator, we cover a deep, important aspect. And that's why I've made this accelerator six months because there is so much to YouTube. And I'm really excited about this month because there's some beautiful business owners who are working alongside me and they're they're going to be learning something that will help them to build a real audience and to get actual traction on their YouTube videos, which is premise. So if you'd like to learn premise with me live and you'd like to workshop your video ideas and you'd like to really understand how to make videos that people actually want to watch that come to life, when people when people come to your YouTube channels, I want them to be like, wow, there's just something special about this video. There's something special about this person. And I want them to send your videos to other people. And I the way that most people find my YouTube channel is because their friends send them my links. So my viewers share my videos with other people. And your videos are going to be shared with other people when you have a solid premise. So, premise is one of those things where I could talk about it all day until the cows come home, but it won't really make sense for your thing until you get in a room with me and you get in the comments or you get on the screen, you raise your hand. These containers are like magic. You raise your hand and you say, What about my video? Let's work the premise of my thing. Premise is so complex that I could sit here and give you the bits and pieces and the nuts and bolts, and it still would probably elude you. And um, and but when you get into the class with me tomorrow, and or you catch the replay and you see other people's videos getting um the premise treatment that we're gonna be delivering tomorrow, it's like you're gonna have a new set of eyeballs that you won't be able to unsee once you see it with clarity. For instance, I'm just gonna give you a for instance. For instance, if you go to YouTube and you type in estate planning, I have a beautiful client in the YouTube Profits Accelerator who does estate planning. She's a wonderful uh lawyer with a beautiful base of clients, and she's building it even more as she's building out her YouTube channel and online business. But if you just go to YouTube and you type in estate planning, there's about a million and one videos that pop up with all kinds of lawyers that are that are perfectly qualified. But there's only a couple of those videos that have over 5,000 views. And there's a very distinct reason for that. And I can tell you right now, it's premise. Okay. Of course, it's all the other P's that go into it, the packaging, the thumbnail, the title, you know, all of that stuff. But the premise is like the whole point. It's like, what is the angle? What are we doing here? What differentiates this estate planner from all the other estate planners? And if we sit down and we work a clear premise that's delivered to a clear person, solving a clear problem in a way that really honors your business and your model, that's kind of the name of the game here. So premise is everything, premise is key. That's the name of tomorrow's workshop, by the way. Premise is the key. And that's at Brendaturner.com/slash money. If you'd like to learn all about premise, so you can actually get your videos watched, not to mention shifting out of the sense of overwhelm and indecisiveness and uncertainty with all of this YouTube and online business stuff, and actually stepping into certainty, clarity, action. If you've been kind of procrastinating on your YouTube channel or you're not putting as much love into it as you possibly could because you aren't sure about the direction to take with the videos and you're not sure how to make it all work, the YouTube Profits Accelerator was designed for you. So you should come and join us for tomorrow's workshop. And if you'd like to perhaps catch the replay and all the other trainings that are already in the YouTube Profits Accelerator, plus the core training that's going to help you to step by step, milestone by milestone, set yourself up for online business success. Come and join us at Brendaturner.com slash money. Let's get the glue to your YouTube channel all over that thing so you can have a solid base of beautiful viewers that love you and love your videos. Let's get your videos shared like wildfire. Let's get people saying, Have you heard about this beautiful business owner? Let me show you this YouTube video I just saw. And that's going to happen when we have a clear, solid premise and all the other things you're going to learn in the YouTube Profits Accelerator. One last time, that's Brendaturner.comslash money. Can't wait to see you there. I'll see you in the next episode.