Why Should I Trust You?

How to Reach People in Today's New Media Amid a Crisis of Mistrust. A Conversation with Emily Jashinsky

Brinda Adhikari, Tom Johnson, Maggie Bartlett, Dr. Mark Abdelmalek Season 1 Episode 18

We’re joined by Emily Jashinsky, co-host of Counterpoints with Ryan Grim. Formerly with The Federalist and The Hill, Emily now serves as DC correspondent for UnHerd and hosts Undercurrents TV. She’s someone well-versed in this shifting media landscape.

Together, we explore the rise of the so-called “New Media”—a world where legacy outlets are giving way to right-leaning podcasters, YouTubers, and social media influencers. As trust in public health, science, and institutions craters, we ask: is this new media ecosystem fueling the breakdown, or finally reflecting a mistrust that’s been simmering for years?

And while critics on the Left call this new media machine unstoppable—blaming it for everything from Trump’s rise to the collapse of trust in science—we push back on that narrative. Could this shifting landscape actually offer unexpected opportunities for public health voices willing to step into the fray?


Hosts:

Brinda Adhikari

Tom Johnson

Maggie Bartlett (off this week)

Dr. Mark Abdelmalek (off this week)


Guest:

Emily Jashinsky, former The Federalist, The Hill, co-host of Counterpoints web and podcast show; and the DC correspondent of UnHerd - a news and current affairs site and host of Undercurrents TV. 

Sources:

Media Matters "Bubbles" Graphic on Dominance of Right-Leaning Media

https://x.com/GoAngelo/status/1900959918040989731

Joe Rogan Podcast, Dave Smith, Doug Murray, on Expertise

https://www.youtube.com/watch?v=Ah6kirkSwTg

Emily Jashinsky: Legacy Media Indict Themselves When They Blame the "Right Wing Media Ecosystem"

https://thefederalist.com/2024/11/08/legacy-media-indict-themselves-when-they-blame-the-right-wing-media-ecosystem/

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People on this episode