Her Identity Project: True Confidence and Inner Beauty for Christian Women
This is Her Identity Project—your no-fluff space to rise into the woman God made you to be: worthy, confident, and unshakably His.
In a world obsessed with filters and comparison, true beauty starts when you know your worth—because it’s written on your heart before it’s ever reflected in the mirror. Tune in for heart-to-heart stories, Scripture that hits different, and real talk on mindset, faith-fueled beauty, and inner healing. This is where "not enough" meets its match—God’s truth.
You’re here because He’s calling you deeper. Not to perfect, but to surrender. To trade striving for His peace, and doubt for His promises. Your makeup? Should be fun! Your value? Eternal.
We’re reclaiming identity—not by the world’s standards but WHOSE you are. (Ephesians 2:10) His masterpiece. His plan. A beauty so deep, it glows from your soul to your skin.
Press play. Let’s get free—and flawless in His sight.
Her Identity Project: True Confidence and Inner Beauty for Christian Women
Unshackled: How I Broke Free From Shame (And How You Can Too)
Have you ever felt trapped by self-doubt, shame, or the weight of labels the world puts on you? In this raw and revelatory solo episode, Ashley Iduda opens up about her decade-long struggle with identity—from denying her creativity as a makeup artist to feeling like an "imposter" as a stay-at-home mom. She shares how a transformative encounter with God’s love shattered her chains of insecurity and helped her finally see herself as His masterpiece (Ephesians 2:10).
Through personal stories—like her journey to New York City, battling shame, and even a startling revelation about "devil pigs"—Ashley uncovers the lies that hold women back and offers biblical truths to reclaim your God-given identity. If you’ve ever felt "not enough" or wondered what it truly means to be beautiful from the inside out, this episode is your invitation to freedom.
Key Takeaways:
1. Beauty from the Inside Out
- Core Mission: Why Ashley’s podcast exists—helping women root their identity in Christ so their inner light radiates outward.
2. You Are God’s Masterpiece (Ephesians 2:10)
- Truth: The Greek word poema reveals we’re God’s "workmanship"—His intentional, beautiful creation.
- Reflection Question: How would your life shift if you fully believed you were a divine work of art?
3. Identity Isn’t Found in Roles or Achievements
- Lie vs. Truth: Labels like "mom" or "career" don’t define your worth. Ashley’s shame over "quitting" makeup artistry kept her stuck for years.
- Challenge: What roles or past mistakes are you letting define you?
4. Childlike Wonder vs. Adult Shame
- Contrast: The unfiltered joy of children vs. the lies adults believe.
- Exercise: Reconnect with what lit you up as a child (art, dirt, dancing)—it may reveal your God-given purpose.
5. Breaking Free from Fear & Shame
- Ashley’s Journey: From self-doubt ("I’m not creative enough") to courage (moving to NYC for makeup school).
- Hard Truth: Shame grows in silence; freedom comes when you confront it.
6. The "Devil Pig" Principle
- Spiritual Insight: Seer Micah Turnbo's startling revelation—negative self-talk feeds darkness.
- Action Step: Replace "I’m ugly/stupid" with "I am loved, chosen, and God’s handiwork."
Mentioned in This Episode:
- Scripture: Ephesians 2:10, Genesis 1:31
- Mentor: Crystal Wright (makeup career coach) https://www.instagram.com/crystalwrightlive/?hl=en
- Teachings: Micah Turnbo on spiritual warfare https://www.youtube.com/watch?v=Uv38VYhvERw
**************SAVE THE DATE free workshop:💄 Designed to Glow (April 29) for Biblical teaching on self-worth, skincare & makeup demo. Save your spot! Email ‘GLOW’ to hello@ashley
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This is your space to grow with a community of women walking the same path. Together, we'll put the show's teachings into practice and support each other as we step into true freedom. You don't have to do this alone - bring a friend or come find your people! https://www.facebook.com/groups/948649984145133
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